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NEWS

Coca-Cola PlantBottle

Coca-Cola struggles to bring 'greener' bottles to UK

by Amy Golding, marketingmagazine.co.uk, 24-Nov-09, 09:00

LONDON - Coca-Cola will have to tackle supplier issues before launching sustainable bottling into the UK market and promoting its green positioning.

AOL attempts comeback as content-provider with a fresh brand identity

by Fiona Ramsay, marketingmagazine.co.uk, 24-Nov-09, 10:30

LONDON - AOL is preparing for life without Time Warner by unveiling a fresh brand identity, which it claims will help it stand apart from its rivals as an independent content-driven company.

Wimpy revamps as US-style diners

Wimpy to restyle its burger bars as American-style diners

by Amy Golding, marketingmagazine.co.uk, 24-Nov-09, 09:05

LONDON - Burger bar chain Wimpy is to rebrand all its UK restaurants to resemble US-style diners, rather than fast-food outlets.

Green & Black's digital art contest

Green & Black's holds contest to let consumer create art from new pack designs

by Amy Golding, marketingmagazine.co.uk, 23-Nov-09, 14:30

LONDON - Organic chocolate brand Green & Black's has launched a consumer competition to supports its revamped packaging.

Andrex

Andrex updates packaging for coloured toilet rolls

by Alex Brownsell, marketingmagazine.co.uk, 25-Nov-09, 11:15

LONDON - Toilet tissue brand Andrex is rolling out a new range of packaging to give its products a more 'natural' appearance.

ALSO IN THE NEWS

Booost Trading hires Identica to develop Pip organic fruit juice brand

by Alex Brownsell, marketingmagazine.co.uk, 25-Nov-09, 11:45

McDonald's to trademark slang-brand 'Maccy D's'

by Amy Golding, marketingmagazine.co.uk, 24-Nov-09, 08:55

Springetts create new look for Young's Flipper Dippers

by Staff, Brand Republic, 24-Nov-09, 13:55

Beechams Ultra All In One brief goes to Futurebrand

by Staff, Brand Republic, 24-Nov-09, 14:00

Lee Cooper jeans appoints 999 as marketing agency

by Fiona Ramsay, marketingmagazine.co.uk, 20-Nov-09, 09:17

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