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NEWS |
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by Staff,
Brand Republic,
25-Jun-09, 13:45
NEW YORK - Traditional TV measurement based on audience size and reach is insufficient for industry needs, according to the president of global research giant TNS Media Research, who called for the industry to embrace advances in technology and analytics.
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by Ben Bold,
Brand Republic,
26-Jun-09, 15:45
LONDON - Toluna, the French online market research firm, is to acquire the majority of the assets of the Internet Survey Solutions division of Microsoft's Greenfield Online for $40m (£24.3m).
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by Jacquie Bowser,
Brand Republic,
25-Jun-09, 15:20
LONDON - Sky News has relaunched its online research group Sky News Panel with improved navigation and more in-depth surveys.
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by Jacquie Bowser,
Brand Republic,
29-Jun-09, 09:30
LONDON - Market research consultancy Incite continues to expand its team, appointing Emma Davies and Ester Petrie as associates.
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by Staff,
Brand Republic,
29-Jun-09, 12:00
STOCKHOLM - Research software company Cint is providing the technology for a new national poll which will gauge public opinion on Sweden's political parties.
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ALSO IN THE NEWS |
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by Daniel Farey-Jones,
Brand Republic,
22-Jun-09, 14:50
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by Staff,
Brand Republic,
22-Jun-09, 13:50
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by Daniel Farey-Jones,
Brand Republic,
19-Jun-09, 15:30
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by Noelle McElhatton,
Brand Republic,
18-Jun-09, 16:00
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by Staff,
Brand Republic,
17-Jun-09, 11:00
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