International Herald Tribune's 'dingbat' explodes in new online campaign
by Jennifer Whitehead Brand Republic 31-May-05
LONDON - The International Herald Tribune is running a new online brand campaign targeting high-end business users in the UK, Germany and France.
The campaign builds on the "Broader Business Perspective" advertising drive launched in spring 2004. The ads use the International Herald Tribune's "dingbat" logo that appears in its masthead and...
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