Reuters teams with Vodafone for video news on mobile phones
LONDON - Reuters has launched its first consumer mobile video news service on Vodafone Live! with 3G in the UK.
The streamed subscription series is the first business and financial video to be available on the Vodafone network.
It includes regular updates from key financial markets around the world and clips of the biggest news stories of the day. Customers can pick from more than 20 videos daily. Along with financial news, there will be clips from covering major news, sporting events and entertainment.
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The full package of Reuters services, including the new video section, is available for a monthly subscription of £3, with an initial month on free trial.
The launch follows Reuters' move this April to offer a free mobile news story service in the UK and US.
The service delivers the top 10 stories by Reuters' correspondents in 200 bureaux around the world and illustrated with photos.
Alisa Bowen, head of Reuters.co.uk, said: "The growth in downloads of video from our websites, where more than 1m clips are viewed each month, made it clear just how popular video news has become. It was an obvious next step to make this available on mobile devices, combining it with the existing financial data and text services to offer a truly multimedia experience."
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