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The career benefits of working for tech start-ups

The career benefits of working for tech start-ups

There is such a thing as a free lunch, but there are better reasons for choosing to work for a start-up over an established corporation, says the MD (EMEA) of tech company AdRoll.

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The freelance life: an animator, illustrator and designer in London

Animator, illustrator and designer Daniel Diggle talked to Brand Republic about the challenges and opportunities afforded by the freelance life.

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Content analytics: a simple guide to marketing terms for creatives

Content analytics: a simple guide to marketing terms for creatives

Matt Cooper, CEO of visual content company Visually, explains how creatives can measure the success or failure of their content on websites, social media and email marketing.

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Creatives reveal the best piece of advice they ever received

Creatives reveal the best piece of advice they ever received

Ten creatives reveal the best piece of career advice they were ever given, including "go home, you're drunk" (excellent advice).

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Time for a change? One marketer maps his journey into portfolio working

Time for a change? One marketer maps his journey into portfolio working

Crafting a portfolio career might not be as hard as you think and the opportunities offered by this increasingly popular way of working are endless, writes marketing consultant Harry Lang.

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Leadership: Be assertive, not aggressive

Leadership: Be assertive, not aggressive

Everyone must be a leader, there is no room for super-chickens, but be assertive not aggressive, says Heather Dansie, associate research director at Starcom MediaVest Group.

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Training

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Are the worlds of advertising and PR getting closer?

Are the worlds of advertising and PR getting closer?

Campaign asks four advertising and PR professionals, who have worked in both sectors during their careers, whether it has ever been easier to switch sides.

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Things we like: Metro's commuter support

Things we like: Metro's commuter support

Metro secured some major brownie points during last week's Tube strike, the first total shutdown of the London Underground in 13 years, which is estimated to have cost businesses up to £300 million.

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Work placements

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The Tumblr for adults: How Medium is trying to improve branded content

The Tumblr for adults: How Medium is trying to improve branded content

The blogging platform is already punching above its weight with tech and business influencers.

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Taylor Swift appearing in a new Keds campaign is the perfect excuse for a mini binge of Swifty ads

Taylor Swift appearing in a new Keds campaign is the perfect excuse for a mini binge of Swifty ads

All we needed was a thin excuse. Now we have one.

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