Bank marketing news & analysis

All the latest bank and building society news, including digital and TV ad campaigns by high street and online banks.

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Halifax launches social campaign to give consumers entertaining advice

Halifax launches social campaign to give consumers entertaining advice

Halifax is following its Top Cat TV campaign with a major social content push.

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'Fairy Dadmother' grants daughter's wish in heartwarming Chase spot

'Fairy Dadmother' grants daughter's wish in heartwarming Chase spot

Droga5 goes for the heart and funny bone in four new ads for consumer banking business

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HSBC "the invitation" by J Walter Thompson

HSBC "the invitation" by J Walter Thompson

A girl hands out invitations to a house-warming party after her parents buy an empty plot of land in a new HSBC ad promoting the bank's One Day Mortgage service.

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Western Union to light up Indian villages this Diwali

Western Union to light up Indian villages this Diwali

The US financial services company celebrates the Hindu festival with the gift of electricity to rural Indian towns

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Lloyds Bank "florist" by Rainey Kelly Campbell Roalfe/Y&R

Lloyds Bank "florist" by Rainey Kelly Campbell Roalfe/Y&R

Lloyds Bank's new B2B campaign celebrates small business owners with online films showing them getting their moment in the limelight.

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Hong Kong loan campaign breaks up ad traditions

Hong Kong loan campaign breaks up ad traditions

Ogilvy & Mather helps MoneyHero portray a questionable life choice in a humorous way

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In Australia, ANZ attacks gender inequality with powerful film, concrete action

In Australia, ANZ attacks gender inequality with powerful film, concrete action

The bank's "Equal Future" campaign from Whybin\TBWA Group Melbourne seeks to help women achieve later in life

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HSBC "lift" by Grey London

HSBC "lift" by Grey London

Accusing any brand that releases a sentimental ad spanning decades of "doing a John Lewis" is getting a bit tired.

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Bank of Scotland "decisions well made" by Rainey Kelly Campbell Roalfe/Y&R
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Private View: Robert Doubal and Rory Sutherland
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Private View: Kate Stanners and Justin Tindall
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Private View: Al MacCuish and Adam Kean
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First Direct "unexpected" by JWT
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HSBC "date" by JWT London
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Private View: Chris De Abreu and David Golding
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Nationwide "people" by 18 Feet & Rising
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Clydesdale Bank "June service" by Karmarama
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HSBC Premier "your personal economy" by Saatchi & Saatchi
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Halifax "photographer" by Adam & Eve/DDB
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Private View: Andy Cutbill and Paul Lawson

Private View: Andy Cutbill and Paul Lawson

Hot or Not? The latest work from Nike, Nando's, Saga, Halfords and Ladbrokes.

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