Digital media news and features

Coverage of UK digital media, including industry news, features and analysis on planning and buying digital campaigns, as well as digital media agency news.
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BuzzFeed splitting into news and entertainment arms

BuzzFeed splitting into news and entertainment arms

BuzzFeed is splitting its business into two parts, focusing on journalism and video content.

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My Media Week: Rob Bassett, eBay

My Media Week: Rob Bassett, eBay

We join Rob Bassett, head of UK & EU multinational advertising at eBay, as the business dips its toes into the world of international alcohol advertising.

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Twitter's Japan revenues overtake UK to be biggest market outside US

Twitter's Japan revenues overtake UK to be biggest market outside US

Japan has overtaken the UK to become Twitter's largest market outside the US.

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Kardashian clan under fire over sponsored posts

Kardashian clan under fire over sponsored posts

Reality TV family the Kardashians have come under fire for not being clear about their sponsored social media posts.

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Facebook closes off data stream for publishers

Facebook closes off data stream for publishers

Facebook is closing off new access to data on how externally hosted content performs when shared within the social media site's ecosystem.

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Q2 results expose power of Google and Facebook

Q2 results expose power of Google and Facebook

The strength of the two internet giants is demonstrated by their second-quarter results, writes Ian Maude.

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Twitter launches filters to help tackle trolls

Twitter launches filters to help tackle trolls

Twitter appears to be finally tackling its abuse problem, rolling out new tools that allow users to limit the number of notifications they see.

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Watch: Inside YouTube's new creator studio in London

Watch: Inside YouTube's new creator studio in London

YouTube stars including Caspar Lee and Louise Pentland walked the red carpet in London this week to relaunch YouTube Space, a production studio for creators.

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Snapchat's Vurb acquisition could usher in a new era of search

Snapchat's Vurb acquisition could usher in a new era of search

A contextual and experience-led approach to targeting is very much where search is moving, says iProspect's Chris Whitelaw.

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Snapchat to buy mobile search app Vurb

Snapchat to buy mobile search app Vurb

Snapchat appears to be broadening into search amid reports it is acquiring Vurb, a mobile recommendation app.

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Snapchat suffers user backlash over 'racist' lens

Snapchat suffers user backlash over 'racist' lens

Snapchat has deleted one of its filters after it was condemned by users as "blatantly racist", and is facing questions about the diversity of its employees.

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Twitter cries foul over BuzzFeed harassment article

Twitter cries foul over BuzzFeed harassment article

Twitter has claimed that a BuzzFeed article titled "Inside Twitter's 10-Year Failure To Stop Harassment" contains inaccuracies but it is not going to do anything about them.

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Over five million UK adults playing Pokémon Go

Over five million UK adults playing Pokémon Go

More than six million adult Britons have downloaded and installed Pokémon Go since its UK release on 14 July and 5.3 million are still using it, according to new data from YouGov.

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Arianna Huffington to leave Huffington Post

Arianna Huffington to leave Huffington Post

Arianna Huffington has stepped down as editor-in-chief at Huffington Post to focus on a new venture called Thrive Global.

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Why is Snapchat investing in 'old world' media content?

Why is Snapchat investing in 'old world' media content?

Social media platforms are imitating more established commercial media by turning to entertainment, music and sports formats to grow and keep their audiences, writes Steve Ackerman, the managing director...

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Twitter CMO shoots for social glory

Twitter CMO shoots for social glory

Maisie McCabe asks Twitter's global marketing chief Leslie Berland about her plans to make a brand that is facing declining growth and steadily losing ground to Facebook more attractive to advertisers.

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Snapchat appears to increase ads between Stories

Snapchat appears to increase ads between Stories

Snapchat is allowing brands to run more ads between photos and videos people have shared with their friends.

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Unshackled from the EU, VAT reform should be a priority for the new chancellor

Unshackled from the EU, VAT reform should be a priority for the new chancellor

With publishers now delivering rich content across an array of platforms, and the UK unshackled from the European rule book, our domestic tax regime can finally catch up with the internet age, writes Owen...

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Social media and the Olympics: it's time to start playing by the rules

Social media and the Olympics: it's time to start playing by the rules

Ducking and diving around the Olympic restrictions might make your brand look edgy for a minute, but the real winners will be those that use the occasion to say something bigger, writes Andrew Blakeley,...

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Here's why Facebook cracked down on something that annoys you

Here's why Facebook cracked down on something that annoys you

Facebook is cracking down on publishers that serve content that can be considered to be clickbait; headlines which are sensationalised, turn out to be adverts or are simply misleading, writes Felicity...

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