Fast food marketing

Catch up with the latest fast food marketing news including food regulation and advertising to children updates, plus the latest ad campaigns from brands including McDonald's, Burger King, Pizza Hut and Coca-Cola.

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Tesco and McDonald's seize on London Night Tube launch

Tesco and McDonald's seize on London Night Tube launch

Tesco and McDonald's were among the brands using the launch of London's Night Tube this weekend to drive business.

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Pizza Hut "DJ pizza box" by Lexis

Pizza Hut "DJ pizza box" by Lexis

Pizza Hut has created the "world's first playable DJ pizza box", which will be given away at secret locations around the UK.

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Subway and Pepsi Max "#StormzyNo1Fan" by Abbott Mead Vickers BBDO

Subway and Pepsi Max "#StormzyNo1Fan" by Abbott Mead Vickers BBDO

Subway and Pepsi Max have launched a "Summer of Music" campaign across both brands' social media channels and in Subway stores.

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Wins this week: Byron, BT, Rimmel

Wins this week: Byron, BT, Rimmel

Byron, the hamburger restaurant chain, has added Crispin Porter & Bogusky London to its ad agency roster to launch its summer 2016 campaign.

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Should the Olympics allow fast-food sponsors?

Should the Olympics allow fast-food sponsors?

Fat chance of Jamie Oliver, or any of the other activists gathered under his anti-obesity banner, preventing McDonald's or Coca-Cola sponsoring the Olympic Games unless they meet particular health standards.

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The top 10 brands favoured by Remainers and Brexiters

The top 10 brands favoured by Remainers and Brexiters

Marketers can learn about our divided nation by examining the brands that appeal across the voting referendum voting split, says Emily James, chief strategy officer at Rainey Kelly Campbell Roalfe/Y&R.

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Carrabba's Italian Grill convinces fans to devour pretend pasta

Carrabba's Italian Grill convinces fans to devour pretend pasta

Fitzgerald & Co creates silly, interactive website for National Lasagna Day

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McDonald's to speed up creation of 5,000 UK jobs because of Brexit economic jitters

McDonald's to speed up creation of 5,000 UK jobs because of Brexit economic jitters

McDonald's plans to accelerate the creation of 5,000 British jobs after the Brexit vote, its UK chief executive has said, while there are no plans to extend its partnership with Pokémon Go beyond Japan.

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McDonald's finds all day breakfast is not filling enough

McDonald's finds all day breakfast is not filling enough

McDonald's saw sales fall in the second quarter of 2016 as it offloaded more of its US restaurants to franchisees.

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Without its cows, Chick-fil-A goes 'crazy' in new campaign

Without its cows, Chick-fil-A goes 'crazy' in new campaign

One of the restaurant's new agencies, Erich & Kallman, has created the chain's first completely original creative in 20 years

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McDonald's signs on as sponsor for Japanese launch of Pokémon Go

McDonald's signs on as sponsor for Japanese launch of Pokémon Go

McDonald's will become Pokémon Go's first sponsor - in Japan.

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McDonald's might be Pokémon Go's first sponsor - but not in the UK

McDonald's might be Pokémon Go's first sponsor - but not in the UK

Pokémon Go has promised sponsored locations in future, and it appears McDonald's may be the first brand to sign up - at least in the US.

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Turkey of the week: Nando's "Looks posh" by 18 Feet & Rising

Turkey of the week: Nando's "Looks posh" by 18 Feet & Rising

Nando's spot to promote the new Fino Platter on its summer menu is one of the more obnoxious ads Brittaney Kiefer has seen in a while.

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Chipotle's new animated film uses childhood romance to slam fake ingredients

Chipotle's new animated film uses childhood romance to slam fake ingredients

After business woes and a health scare, chain touts real food in first animated spot since 2013

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Subway "£3 lunch" by McCann London

Subway "£3 lunch" by McCann London

Subway is promoting its £3 lunch range as part of the brand's "Keep Discovering" campaign.

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Rachel's "Loved by you" by Ogilvy & Mather

Rachel's "Loved by you" by Ogilvy & Mather

Rachel's organic dairy brand is returning to TV for the first time in four years.

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Camping leads to catastrophes in Cracker Barrel campaign

Camping leads to catastrophes in Cracker Barrel campaign

Online spots from Epsilon herald the return of Campfire Meals

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Burger King's McWhopper takes Media Lions Grand Prix

Burger King's McWhopper takes Media Lions Grand Prix

Burger King's McWhopper has picked up another Grand Prix, this time in the Media Lions at the International Festival of Creativity in Cannes tonight.

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Burger King tells dark tale of when it left France in documentary

Burger King tells dark tale of when it left France in documentary

Burger King France has created a seven-minute documentary, detailing the social degradation that apparently befell the country after the fast food chain packed up shop there in 1997.

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Valio "The lick-hiker's guide to inner strength" by Hasan & Partners Helsinki

Valio "The lick-hiker's guide to inner strength" by Hasan & Partners Helsinki

Ian Wright is on a mission to seek out and lick the dirtiest locations in Europe for The Lick-hiker's Guide to Inner Strength, a campaign that promotes the virtues of Gefilus, a probiotics range by innovative...

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