Fast food marketing

Catch up with the latest fast food marketing news including food regulation and advertising to children updates, plus the latest ad campaigns from brands including McDonald's, Burger King, Pizza Hut and Coca-Cola.

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CMO Bruce McColl retires as Mars shakes up marketing structure

CMO Bruce McColl retires as Mars shakes up marketing structure

Andrew Clarke, chief customer officer since 2015, will take newly created role of chief marketing and customer officer

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BHS row draws in Green as government seeks buyer, Costa sales up... and more

BHS row draws in Green as government seeks buyer, Costa sales up... and more

Welcome to Marketing's early morning roundup, a daily shot of news and a recap of the best longer reads and videos.

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A futile hunt for Carl's Jr. pretzel sandwiches on the street of NYC

A futile hunt for Carl's Jr. pretzel sandwiches on the street of NYC

Annoyed street vendors can't help in 72andSunny spot

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Burger King becomes Burger Queen in royal birthday rebrand

Burger King becomes Burger Queen in royal birthday rebrand

Burger King has renamed its Tottenham Court Road restaurant 'Burger Queen' in honour of the Queen's 90th birthday.

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In Australia, Krispy Kreme fires up donut jukebox for American vintage flavors

In Australia, Krispy Kreme fires up donut jukebox for American vintage flavors

From Australia: "American Classics" for Krispy Kreme by Digital Arts Network & Eleven

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Pret launches campaign to drive veggie sales on the back of avocado frenzy

Pret launches campaign to drive veggie sales on the back of avocado frenzy

Pret a Manger has boosted sales on the back of soaring demand for vegetarian options - especially avocado.

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KFC Australia apologises over misjudged tweet

KFC Australia apologises over misjudged tweet

Food brand's self-proclaimed "NSFW" tweet with picture of a couple on the sofa was pulled after swift criticism online.

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Labour bans £30,000 McDonald's stand from its annual conference...and more

Labour bans £30,000 McDonald's stand from its annual conference...and more

Welcome to Marketing's early morning roundup, a daily shot of news and a recap of the best longer reads and videos.

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The Marketing Society Leader of the Year 2016: The Nominees
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Wieden+Kennedy KFC campaign continues on and on and on

Wieden+Kennedy KFC campaign continues on and on and on

One Colonel, indivisible, with hand breading and retraining for all locations

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Walkers has taken its eye off the ball with its Messi campaign

Walkers has taken its eye off the ball with its Messi campaign

John Webster wrote the first Lineker ad, writes Anna Carpen, creative director at 18 Feet & Rising. That's why I know it was about Gary being the nicest guy in football. And it was funny seeing him steal...

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Campaign Viral Chart: Apple's Cookie Monster ad holds on to top spot

Campaign Viral Chart: Apple's Cookie Monster ad holds on to top spot

The Cookie Monster helps Apple ad attain the most-shared spot for second week running.

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McDonald's "we are awake" by Leo Burnett London

McDonald's "we are awake" by Leo Burnett London

A slowed-down, piano version of Rhythm Of The Night accompanies images of the UK's night-owls in a new ad for McDonald's.

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Starbucks boss says China will overtake US as its top market

Starbucks boss says China will overtake US as its top market

Starbucks chief executive Howard Schultz has predicted China will overtake the US as its biggest market.

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History of advertising: No 166: Subservient Chicken

History of advertising: No 166: Subservient Chicken

A more bizarre early warning to advertisers not to underestimate the web's power would be hard to imagine than an eager-to-please chicken that appeared to obey any online order given to him.

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McDonald's "always working" by Leo Burnett London

McDonald's "always working" by Leo Burnett London

McDonald's new TV ad strives to impress parents with the healthy changes the fast-food chain has made to its Happy Meal.

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McDonald's ad tries to persuade parents that Happy Meals are now healthier

McDonald's ad tries to persuade parents that Happy Meals are now healthier

McDonald's has addressed the problem that parents still judge its Happy Meals by their own memories, dramatising the changes through a new TV ad using an animated construction site.

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Domino's launches 'mouth-boggling' campaign

Domino's launches 'mouth-boggling' campaign

Pizza lovers are lost for words in a new campaign by Domino's, which uses CGI to swap their faces and speak in gibberish.

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Domino's creates custom Snapchat lenses for 'mouth-boggling' campaign

Domino's creates custom Snapchat lenses for 'mouth-boggling' campaign

Domino's Pizza has launched a new broadcast and digital ad campaign that uses face-swapping technology and gifs to show the elation caused by a pizza arriving.

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Domino's trials military-grade pizza delivery robot

Domino's trials military-grade pizza delivery robot

Domino's has moved one step closer to a world in which freshly cooked food arrives on the doorstep without any human involvement, with the development of an autonomous delivery vehicle.

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