Financial services marketing

Read the latest marketing news for the financial services sector, including the latest TV and digital ad campaigns by high-street and online banks.

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Nutmeg on hunt for agency after parting ways with AMV BBDO

Nutmeg on hunt for agency after parting ways with AMV BBDO

Nutmeg, the online investment management service, has kicked off a creative agency review following the promotion of Martin Stead to chief executive.

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MasterCard "Masterpass" by Pentagram

MasterCard "Masterpass" by Pentagram

MasterCard has updated its brand identity, which includes a revamp of Masterpass, a digital wallet service.

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Three ways to make your digital marketing nimble

How Blue State Digital are helping to make Lloyds Banking Group's digital strategy more useful and human through testing and learning

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LV= "Make it better" by Designate

LV= "Make it better" by Designate

LV= has used a mix of in-camera models and CGI for the latest spot in the brand's "Good value, great values" campaign.

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Barclaycard shopping campaign confirms Brits love junk food

Barclaycard shopping campaign confirms Brits love junk food

Barclaycard has released the results of its Great British Shopping Showdown campaign, which aimed to discover the definitive British shopping basket - and it appears we are a nation that cares little about...

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Compare this: Meerkats owner expected to be worth £2bn

Compare this: Meerkats owner expected to be worth £2bn

The company that owns Comparethemarket.com, insurer BGL Group, is planning an initial public offering next year that could see it valued at as much as £2bn.

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Andy Murray feels weight of the nation's hopes in Standard Life series

Andy Murray feels weight of the nation's hopes in Standard Life series

Andy Murray has appeared in a video series from sponsor Standard Life about the pressures of public expectation - just as he heads into the Wimbledon semi-finals against Tomas Berdych.

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Comparethemarket.com "Macaulay Culkin" by VCCP

Comparethemarket.com "Macaulay Culkin" by VCCP

Macaulay Culkin is the latest star to feature alongside meerkats Aleksandr and Sergei for Comparethemarket.com.

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Comparethemarket.com takes 35-year-old Macaulay Culkin to the fairground

Comparethemarket.com takes 35-year-old Macaulay Culkin to the fairground

Comparethemarket.com is pushing its Orange Wednesday replacement, Meerkat Movies, with a new spot from VCCP starring a slightly less fresh-faced Macaulay Culkin.

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Star Trek Vulcans secure 'dwelling' on Earth in Quicken Loans spots

Star Trek Vulcans secure 'dwelling' on Earth in Quicken Loans spots

Cross-promotion for Paramount's "Star Trek Beyond" applies Vulcan logic to home buying

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Banks to trial payments using Facebook and Twitter accounts

Banks to trial payments using Facebook and Twitter accounts

Bank customers in Singapore may soon be able to exchange money on social media on Facebook or Twitter.

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Axa reviews global media for asset management arm

Axa reviews global media for asset management arm

Axa, the financial services company, is on the hunt for an agency to handle global media planning and buying for its asset management arm.

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To get into MasterCard's Pride parade bathroom, have a heart

To get into MasterCard's Pride parade bathroom, have a heart

A custom-built bathroom from McCann XBC welcomed all humans

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UK consumer spending fell post-Brexit vote, says MasterCard

UK consumer spending fell post-Brexit vote, says MasterCard

UK consumer spending fell precipitously at the weekend following the Brexit result, according to a MasterCard executive who was speaking while on a visit to New Zealand this week.

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Halifax is the indisputable leader of the banks, as Top Cat might say

Halifax is the indisputable leader of the banks, as Top Cat might say

A bank at the top of the likeability rankings? The new Halifax campaign must be doing something right, writes Kevin Chesters, chief strategy officer of Ogilvy & Mather London.

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Aviva's Amanda Mackenzie joins Prince's Responsible Business Network

Aviva's Amanda Mackenzie joins Prince's Responsible Business Network

Amanda Mackenzie, Aviva's chief marketing officer, is to take up a new role in October as chief executive of Business in the Community (BITC), The Prince's Responsible Business Network.

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JWT Amsterdam scoops Creative Data Lion Grand Prix with 'The Next Rembrandt'

JWT Amsterdam scoops Creative Data Lion Grand Prix with 'The Next Rembrandt'

JWT Amsterdam has picked up the Grand Prix and two silver and bronze lions in the Creative Data category at Cannes Lions for the creation of a "new':Rembrandt portrait for ING.

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CHI & Partners wins gold Cyber Lion as JWT Amsterdam and Leo Burnett Madrid split Grand Prix

CHI & Partners wins gold Cyber Lion as JWT Amsterdam and Leo Burnett Madrid split Grand Prix

CHI & Partners bagged the UK's only gold Cyber Lion, for "Slide", the Back to the Future-inspired hoverboard for Lexus.

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US' most creative partnerships: Geico & The Martin Agency

US' most creative partnerships: Geico & The Martin Agency

For more than 20 years, Geico has been saying: "Fifteen minutes could save you 15% or more on car insurance." The message has become so well known that the insurance company turned its pitch into a punchline...

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Virgin launches loyalty app Red with epic treasure hunt campaign

Virgin launches loyalty app Red with epic treasure hunt campaign

After years of planning, Virgin is fully launching its cross-business loyalty app, Virgin Red, with a campaign that will see more than a million coins hidden around the country and a real-life hunt for...

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