Government, non-profit, NGOs marketing and ad news

The latest Government, NGOs, charity and non-profit marketing news and trends, including TV ads and social media campaigns.

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Truth calls on Grammy viewers to 'prevent #CATmegeddon'

Truth calls on Grammy viewers to 'prevent #CATmegeddon'

New campaign stresses pets are twice as likely to get cancer if their owner smokes

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FCB Inferno scoops Barnardo's creative account

FCB Inferno scoops Barnardo's creative account

FCB Inferno has won Barnardo's advertising account after a competitive pitch.

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The buzz: Army campaign fails to impress

The buzz: Army campaign fails to impress

Karmarama's ad imploring people to join the Army to be a 'better you' has not gone down all that well on Twitter.

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PDSA consolidates media and advertising into The Gate

PDSA consolidates media and advertising into The Gate

PDSA, the veterinary charity, has consolidated its advertising and media accounts into The Gate London.

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How big data got the better of Donald Trump

How big data got the better of Donald Trump

As the US presidential primaries rumble on, Alexander Nix, chief executive of SCL Group (Cambridge Analytica in the US), reveals how his company's use of big data helped Ted Cruz snatch victory from Republican...

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Coca-Cola's expectation-beating results credited to 'quality of marketing' ... and more

Coca-Cola's expectation-beating results credited to 'quality of marketing' ... and more

Welcome to Marketing's Breakfast Briefing, a daily shot of news and a recap of the best longer reads and videos.

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'You're gorgeous - you remind me of my sister' man tells date in Valentine's Day ad for NHS

'You're gorgeous - you remind me of my sister' man tells date in Valentine's Day ad for NHS

A series of cringe-inducing Valentine's Day-themed vignettes, including a man discussing a bowel explosion, form the basis of a humorous ad campaign for NHS Blood and Transplant, with the comedic approach...

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Tesco sorry for less than 'awsome' grammar gaffes on babywear... and more

Tesco sorry for less than 'awsome' grammar gaffes on babywear... and more

Welcome to Marketing's Breakfast Briefing, a daily shot of news and a recap of the best longer reads and videos.

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PETA pounds on sexual endurance in Super Bowl ad stunt

PETA pounds on sexual endurance in Super Bowl ad stunt

The organization's NSFW dramatization of vegans' prowess allegedly was banned from the big game

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Fairy-tale visuals clash with harsh realities in UNICEF ad

Fairy-tale visuals clash with harsh realities in UNICEF ad

"Unfairy Tale"' by 180LA portrays a young Syrian girl's harrowing voyage across the sea

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EasyFoodstore.com closes doors to customers in same week of opening... and more

EasyFoodstore.com closes doors to customers in same week of opening... and more

Welcome to Marketing's Breakfast Briefing, a daily shot of news and a recap of the best longer reads and videos.

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How can we future-proof UK creativity?

How can we future-proof UK creativity?

The ad industry is the one member of the UK creative community that the government has always been content to let fend for itself.

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Clear Channel drops out of Tube contest

Clear Channel drops out of Tube contest

Clear Channel has pulled out of the race for Transport for London's £1 billion outdoor advertising contract for the Underground.

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Unicef "unfairy tales" by 180LA

Unicef "unfairy tales" by 180LA

A Syrian girl's journey across the Mediterranean has been turned into an animated tale and shown at the Supporting Syria & the Region conference in London today (4 February).

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What can we expect from the EU referendum campaigns?

What can we expect from the EU referendum campaigns?

Now that Donald Tusk has published his draft settlement for Britain, it is likely that the EU referendum will take place this year. Benedict Pringle, an account director at Abbott Mead Vickers BBDO and...

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Brexit would expose British brands to 'insane' red tape, says Richard Reed

Brexit would expose British brands to 'insane' red tape, says Richard Reed

Richard Reed, Innocent co-founder and deputy chair of Britain Stronger in Europe, argues Britain leaving the EU would create 'insane' red-tape for businesses.

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Rwandan woman tells of husband and unborn child's murders in #SheInspiresMe film

Rwandan woman tells of husband and unborn child's murders in #SheInspiresMe film

The moving story about a woman who was raped, her unborn baby killed and her husband murdered during the Rwandan genocide is the subject of a powerful film from the charity Women for Women.

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The Economist uses VR to restore Iraq Mosul Museum destroyed by Islamic State

The Economist uses VR to restore Iraq Mosul Museum destroyed by Islamic State

The Economist has used virtual reality (VR) and crowd-sourced imagery to bring back to life some of the historical sites and ancient artefacts destroyed by Islamic State.

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Cafod "lost family portraits" by M&C Saatchi

Cafod "lost family portraits" by M&C Saatchi

M&C Saatchi commissioned a photographer to take family portraits showing the losses suffered by Syrian refugees as part of a campaign for the Catholic Aid Agency for England and Wales.

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Conservative MP speaks out against 'Trumpification of advertising'

Conservative MP speaks out against 'Trumpification of advertising'

The Conservative MP Caroline Nokes has criticised "the Trumpification of advertising" at today's Advertising Association's conference Lead 2016.

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