Market research news & analysis

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WPP wins holding company of the year in Cannes for fourth time in a row

WPP wins holding company of the year in Cannes for fourth time in a row

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WPP posts 1.5% revenue lift in Q1 and strong performance from UK

WPP posts 1.5% revenue lift in Q1 and strong performance from UK

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Tesco puts better online ad-targeting top of mind

Tesco puts better online ad-targeting top of mind

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Sorrell says Publicis / Omnicom's 'merger of equals' is 'impossible'

Sorrell says Publicis / Omnicom's 'merger of equals' is 'impossible'

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Dentsu Aegis is only media network on Government's market research roster

Dentsu Aegis is only media network on Government's market research roster

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Advertising Effectiveness: the long and short of it

Advertising Effectiveness: the long and short of it

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Free Time Out hits three-month circulation target in first month

Free Time Out hits three-month circulation target in first month

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Children spend as much time surfing the net as watching TV says Ofcom

Children spend as much time surfing the net as watching TV says Ofcom

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Think BR: Making the most of the fuzzy front end

Think BR: Making the most of the fuzzy front end

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Think BR: Learning from our failures

Think BR: Learning from our failures

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Ipsos completes acquisition of Synovate

Ipsos completes acquisition of Synovate

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Why managing your reputation is more vital than ever

Why managing your reputation is more vital than ever

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YouGov restructures senior management

YouGov restructures senior management

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Gap between advertised and actual broadband speeds widens

Gap between advertised and actual broadband speeds widens

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Warc chief executive Olins steps down

Warc chief executive Olins steps down

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Think BR: Why does adland insist on making people feel guilty?

Think BR: Why does adland insist on making people feel guilty?

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Aegis enters into exclusive discussions with Ipsos over Synovate sale

Aegis enters into exclusive discussions with Ipsos over Synovate sale

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Aegis acquires Lithuanian media agency

Aegis acquires Lithuanian media agency

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Marketing budgets drop 5.4% ahead of uncertain 2011

Marketing budgets drop 5.4% ahead of uncertain 2011

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YouGov expands in the US with acquisition of marketing consultancy

YouGov expands in the US with acquisition of marketing consultancy


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