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Mark Read to become global chief executive at Wunderman

Mark Read, the chief executive at WPP Digital, has been named the global chief executive at Wunderman, replacing Daniel Morel.

 

Elspeth Lynn leaves M&C Saatchi

Elspeth Lynn, the group executive creative director at M&C Saatchi, is leaving the agency amid a restructure of its creative department.

 

Charles Watson leaves Karma Communications

Charles Watson, the group chairman at Karma Communications, has stepped down.

 

Publicis Groupe extends deadline for Sapient deal again

Publicis Groupe has extended the deadline for Sapient shareholders to accept its $3.7 billion offer for a fourth time.

 

Pepsi 'Headin' to Halftime: The Nasty What Now?' by The Brooklyn Brothers

Continuation of "Hyped for Halftime" campaign gets some laughs

 

Lidstone exits Havas amid restructure

Russ Lidstone, the chief executive of Havas Worldwide London, is leaving the agency amid a restructure designed to increase collaboration with its sister agency, Havas Work Club.

 

'You don't have to explain yourself if you are getting the job done,' says Tracy De Groose on work and motherhood

Wednesday evening brought the first WACL Gathering of 2015, titled 'Managing Motherhood and Making it Work for You'.

 

'This girl can' tops Campaign Viral Chart

FCB Inferno's ad for Sport England encouraging women to participate in sport has topped this week's Campaign Viral Chart.

 

Nissan taps YouTube stars for #withdad Super Bowl teasers

Series of videos explores how dads can get the work and family life balance right

 

Jam hires James Shepherd as head of mobile

Jam has appointed OgilvyOne's James Shepherd as its head of mobile to help develop its mobile strategy globally.

 

Albion scoops Glorious! account

Albion has won a contested pitch to handle the creative advertising for Glorious!, which makes soups, sauces and dips that are sold in Tesco stores.

 

Zone gets £6m boost from the Business Growth Fund and welcomes Jim Kelly to non-exec role

Zone has taken a £6 million investment from the Business Growth Fund (BGF) in return for a minority stake and hired Jim Kelly, one of the founders of Rainey Kelly Campbell Roalfe/Y&R, as a non executive director.

 

Enter, Manning Gottlieb OMD and Carat to create HIV awareness campaign

The London boroughs have appointed Enter, Manning Gottlieb OMD and Carat to handle the first campaign to prevent rising HIV infection rates in London.

 

Tesco/BBH: the ultimate examination of advertising

When Dave Lewis, the chief executive of Tesco, first met Neil Munn, the group chief executive of Bartle Bogle Hegarty, to talk about the troubled retailer s ad account, they were too engrossed in their conversation to realise that there was a fire in...

 

Tech viewpoint on TV and programmatic

The question "Has the time come for programmatic to play a vital role in the delivery of TV ads?" is increasingly on the lips of those in the ad industry. It s being driven by new solutions using improved data and technology entering the marketplace,...

 

Global viewpoint from New York

In the frenetic world of US advertising, the pace is always accelerating. Even traditional respites from the rat race such as the yoga studio are succumbing to the pressure to do more, faster. In both realms, the tradition and art form are slowly bei...

 

Is there still life in crowdsourcing?

Having gatecrashed adland s party, crowdsourcing continues to defy agencies that would prefer it to leave before it downs too much of their food and drink. Doritos is among the major brands that draw on a passionate labour pool. So much so that it ...

 

On the Campaign couch

Sometimes, particularly at the start of a new year, I look back at readers questions that, for some reason, I didn t answer when they first arrived. My most common reason for failing to come up with an answer is because I couldn t think of one and d...

 

Redican looks beyond the National Readership Survey

The NRS may be on borrowed time, but its chief executive is hoping to devise a new measurement system fit for the multimedia world. By David Benady.

 

Lonely at the top

Too many agency chiefs jeopardise their mental well-being for fear of being seen as weak. This must stop, Scott Knox writes.

 
 

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