Govt / Non-Profit marketing

The latest government and non-profit advertising, campaign news, analysis and business insight in the associations/institutions, charity, education, healthcare, political parties and public services sectors

Stephen Bayley: 'Nothing has been created by group think or consumers'

Stephen Bayley, the design critic and former Millennium Dome creative director, has attacked co-creation by claiming nothing of note "has ever been created by group think or consumers".

CANNES 2013: Ogilvy's UK arm bags eight outdoor golds in good night for the agency

Ogilvy & Mather London bagged Gold Lions for all eight of its Expedia entries in the Outdoor Lions, while its sister agency Ogilvy France took home the Grand Prix.

DWP in ad agency hunt for Child Maintenance Service

The Department of Work and Pensions (DWP) has called a pitch for its Child Maintenance Service account through the Government Procurement Service.

CANNES 2013: Five brands vying for social video glory

The viral video category in Cannes will be hotly contested. Here, David Waterhouse, global head of content for social video experts Unruly, makes some predictions.

Coca-Cola says no to govt's nutrition labelling scheme

Coca-Cola has stated that it will not adopt the new traffic-light labelling scheme unveiled today (19 June) by the government.

PepsiCo and Tesco sign up to label scheme, but Kellogg's stays away

A number of major food brands and retailers, including Mars, PepsiCo and Tesco, have agreed to use a standardised nutritional label on the front of their products packs.

CANNES 2013: UK Radio Lions nominations fall to 12

Ogilvy & Mather London stands a good chance in tomorrow's Cannes Radio Lions category awards, where it has nine shortlisted entries, although the UK's overall tally of 12 is down from 21 last year.

CANNES 2013: BBH London leads UK Promo & Activation winners

BBH London picked up three of the UK's five awards in the Promo & Activation Lions, taking home Gold, Silver and Bronze Lions for its work for Axe (known as Lynx in the UK).

Tax and topiary: why marketers should care about the G8 summit

Richard Morris, chief executive at branding agency Identica, and political blogger at The New Statesman and A View from Ham Common, discusses how this week's G8 summit in Northern Ireland may impact brands.

Idea of the Week: Exclusive opportunity to sponsor the NUS Extra Card, provided by National Union of Students

Reach up to half a million students by partnering with the trusted NUS Extra Card.

'Swear in the toilets when no-one is listening': Mary Portas' tips for the top

Mary Portas, retail guru, broadcaster, campaigner and founder of Portas the Retail Agency, believes that "great ideas happen by chance" and gets her biggest kick from "the next thing I'm doing, the next thing I'm learning".

HMRC urged to act on Google and tax

HM Revenue & Customs must "fully investigate" Google in light of the evidence provided by whistleblowers, according to a report from MPs published today.

UK leads the way at D&AD Awards

Four black Pencils were awarded at this year's D&AD Awards, three of which for British campaigns.

A wealth of Olympic and Paralympic work brought emotion to D&AD Awards

Remember last summer? The country went into a kind of joyful meltdown, kicked off by Danny Boyle's brilliant Olympic opening ceremony - for many people the finest ad for Britain ever made.

Art Everywhere invites British public to curate 'world's largest art gallery'

The public will be invited to curate the 'world's largest art gallery' by selecting which British artwork runs on thousands of poster sites and billboards this summer.

DWP calls pitch for benefit fraud creative business

The Department of Work and Pensions (DWP) is seeking a creative agency to deliver the follow-up work to its "targeting benefit thieves" campaign.

Guide Dogs hopes to boost awareness with inaugural brand campaign

Guide Dogs has launched the first brand campaign in its 80-year history with the strapline "guides for life" in a bid to tackle a lack of public awareness for both the charity and its services.

Post Office to launch holiday campaign with Dare

The Post Office will push its holiday services in a print, outdoor and online campaign launching next week.

Royal British Legion and Stoll back Forces Sauces initiative

Former homeless ex-soldier Bob Barrett has joined forces with The Royal British Legion and Stoll for a range of sauces that will raise money for the two charities.