Additional Information


Content

Travel & leisure marketing

 

The travel & leisure advertising, campaign news, analysis and business insight in the airlines, hotels and travel agencies sectors.



Latest travel & leisure news and analysis

P&O Cruises hands Founded creative account after four-way pitch

P&O Cruises has appointed Founded to its creative account following a four-way competitive pitch process.

 

Google becomes major UK advertiser after boosting spend by 50% in 2013

Google was among the UK's biggest advertisers last year, after a 50 per cent lift in total spend.

 

Trading Places: this week's people moves

David Kolbusz leaves Bartle Bogle Hegarty for New York and Delia Bushell joins BT TV and Sport as managing director from BSkyB, in this week's round-up of people moves in advertising, marketing, media and PR

 

Virgin review shows that no account is sacrosanct

As the seemingly prosaic (but supposedly significant) Smart Meter Central Delivery Body was apparently sending gifts of Guinness, Red Bull, crisps and biscuits to the four agency consortiums that it had selected to pitch for the £85 million ad busine...

 

Dare creates European Ryanair ads

Dare has created Ryanair's first pan-European advertising campaign, as the budget airline seeks to soften its image among consumers.

 

London Gatwick hires Creature for ad brief

London Gatwick has appointed Creature to create a campaign to support its plans for a second runway following a competitive pitch.

 

The creation of Simon

Christopher Keatinge and Dan Bennett, who have just won a British Arrow, on the birth of 'Simon the Ogre'.

 

P&O launches hunt for lead creative agency

P&O Ferries has issued a brief to find a lead creative agency after dropping its incumbent for not having a presence in Europe.

 

Virgin Atlantic seeks 'best fit and best value' in global pitch

Virgin Atlantic's global creative review - the first for 20 years - is an attempt by the airline to modernise its communications and reduce a reliance on ads.

 

Manning Gottlieb OMD scoops Airbnb media

Airbnb, the travel-rental website, has awarded its UK media account to Manning Gottlieb OMD.

 

AWEurope: Creative agencies need to be performance-oriented, says BBH chief

Creative agencies need to be more performance-oriented rather than focusing solely on difference, according to the BBH group chief executive, Gwyn Jones.

 

Virgin Active calls pitch to promote 'bottom like Beckham' underwear

Virgin Active, the gym company, is speaking to agencies ahead of a campaign to promote the newest thing in wearable tech, smart technology designed to give British men a "bottom like Beckham".

 

Virgin Atlantic calls global creative pitch

Virgin Atlantic is reviewing its global creative account, putting the long-standing incumbent, Rainey Kelly Campbell Roalfe/Y&R, on alert.

 

Why we're loving: Major Briggs

Why Campaign is loving directors Major Briggs.

 

Travel Republic calls pitch for ad account

Travel Republic, the online travel agent, is looking for a creative agency to handle its advertising.

 

English Heritage hires The Team to revamp its digital output

English Heritage has appointed The Team to handle the revamp of its digital output to "bring the story of England to life".

 

BA victory prompts BBH to launch CRM division

Bartle Bogle Hegarty is to launch a CRM division with the direct industry veterans Simon Hall and Warren Moore, after adding British Airways' customer engagement business to its advertising account.

 

Addison Lee appoints Albion

Addison Lee, the taxi company, has picked Albion to handle its advertising and develop its digital products after a competitive pitch.

 

British Airways awards entire account to BBH

British Airways has handed its entire advertising and customer loyalty account to Bartle Bogle Hegarty.

 

Halifax releases 'holiday dad' campaign

Halifax has continued its witty campaign strategy with "holiday dad", a new spot highlighting its brand values of rewarding customers who give extra.

 
 

Additional Information

Latest jobs Jobs web feed

FROM THE BLOGS

The Wall blogs

The Power of Colour External website

by Ardi Kolah, 17/04/2014

 

Forget about the BRICS External website

by Dan Foreman, 17/04/2014

 

Back to top ^