Travel & leisure marketing

The travel & leisure advertising, campaign news, analysis and business insight in the airlines, hotels and travel agencies sectors.

EA scoops top spot in Social Brands 100

The Social Brands report, in association with Social Bakers, has benchmarked performance across Facebook, YouTube and Twitter.

Virgin Atlantic marketer Simon Lloyd departs in restructure

Virgin Atlantic marketing director Simon Lloyd has left the airline after less than a year, with marketing responsibilities to be taken on by the brand's global sales director Maria Sebastian.

Marketing Leader of the Year poll - only one day left to vote!

These are the nominees for The Marketing Society Marketing Leader of the Year 2013, to be voted on by readers of Marketing and presented at the Society's Awards for Excellence on 10 June at the London Hilton.

Marketing Leader of the Year: The candidates - Peter Duffy

Peter Duffy, marketing director, Easyjet talks to Elen Lewis, editor of The Marketing Society about being nice to people.

Turkey of the week: Mecca Bingo, Rainey Kelly Campbell Roalfe/Y&R

Mecca Bingo's new TV spot leaves Jeremy Lee cold: "No-one really expects a bingo company to inspire a silk purse, but this really is a pig's ear. I guess it s meant to be colourful and fun, but it comes across as cheap and naff. Sadly, that might als...

Thomas Cook ad banned for encouraging children to behave badly

A controversial Thomas Cook TV ad featuring a man letting down a holiday coach tyre has been banned after the ASA was deluged with more than 100 complaints.

National Express hires Isobel for summer campaign

National Express has appointed Isobel to handle a summer advertising campaign, after a four-way pitch handled by AAR.

Foreign exchange Fairfx.com selects MBA and PHD

Fairfx.com, the online foreign exchange service, has appointed MBA and PHD to handle its creative and media accounts as it seeks to compete with rivals like Travelex.

VisitEngland turns to Wallace and Gromit to highlight staycations

The quintessentially British characters Wallace and Gromit are planning a trip abroad in this TV ad before a fortuitous accident changes their mind and they decide to holiday at home.

Casino Royale free runners explore luxury Thomson cruise liner

The free running team behind Hollywood blockbusters Casino Royale and Harry Potter were drafted in to launch Thomson's newly renovated Platinum Cruise ships.

Net-a-Porter partners The Dorchester for first 'micro app'

Online retailer Net-a-Porter has partnered luxury hotel firm Dorchester Collection to create its first "micro app" for a commercial partner.

Virgin Holidays says 'Unleash Your Mojo' to holidaymakers

Virgin Holidays is launching an integrated campaign called 'Unleash Your Mojo', which will target families and older holidaymakers and marks a change in direction for the brand.

Carat Leeds wins Chester Zoo business

The Leeds office of Carat has won the media planning and buying business for Chester Zoo following a consolidating pitch against MediaCom and Code Computerlove.

JWT wins Singapore Tourism Board ad account

The Singapore Tourism Board has hired JWT to handle its global advertising account.

Jessica Reading, LateRooms.com

Position: director of marketing and user experience, LateRooms.com Date of Birth: 20.8.81 View Jessica's profile on LinkedIn Describes herself as: Loyal, honest, dynamic. Q: How are you changing the media channels you use to better ...

Lastminute.com campaign goes back to basics

Lastminute.com is promising to refocus its business around spontaneous hotel bookings, as the brand launches a 'Love Living Lastminute.com' ad campaign.

Turkey of the week: American Airlines, McCann Worldgroup

Ian Darby s ears popped after listening to the voiceover on the new American Airlines ad: "This expensive-looking corporate tat features people who are still amazed by a plane flying overhead, backed by a feeble script that appears to equate a mere l...