Additional Information


Content

Travel & leisure marketing

 

The travel & leisure advertising, campaign news, analysis and business insight in the airlines, hotels and travel agencies sectors.



Latest travel & leisure news and analysis

Campaign Viral Chart: Sainsbury's Christmas ad tops the table

The Sainsbury's ad referencing the football match played by British and German soldiers on No Man's Land on Christmas day in 1914 has topped the Campaign Viral Chart this week.

 

Mr President wins hotel brief

GLH, the hotel company that owns the Thistle brand, among others, has appointed Mr President as the lead strategic and creative agency for two new brands.

 

Grey London captures £3m Kuoni integrated campaign brief

Grey London has been appointed to create a £3 million integrated campaign for Kuoni Travel.

 

Secret Escapes calls pitch on creative business

Secret Escapes, the online luxury-travel company, is seeking a new creative agency.

 

Qatar Airways awards £40m advertising account to JWT

Qatar Airways is understood to have handed its global creative account to JWT after calling a pitch in the summer.

 

Airbnb runs Berlin Wall anniversary campaign

Airbnb, the holiday rentals company, has created an animation to mark the 25th anniversary of the fall of the Berlin Wall.

 

Travelodge opens talks with agencies over £15m account

Travelodge has called a review of its £15 million advertising account.

 

Croatia tourist board launches ad review

The Croatian National Tourist Board is reviewing its ­advertising account as it develops a new marketing strategy for 2015 to 2020.

 

OMD retains Eurotunnel media business

OMD has retained the pan-European media business for Eurotunnel, the owner of the Channel Tunnel and the accompanying rail service, ending a 260 day pitch process.

 

MEC wins The Gym Group media account

The Gym Group, the budget gym operator, has appointed MEC as its media agency.

 

Rail consortium mulls campaign to improve image

The UK's railway operators are speaking to creative agencies about a potential campaign to improve the public's perception of the industry.

 

Addison Lee campaign highlights business-class status

Addison Lee positions itself as the business-class taxi service in a new campaign designed to separate the company from rivals, including Uber.

 

Karmarama lands Air New Zealand ad task

Karmarama has picked up the advertising account for the airline Air New Zealand. The agency won the business after a competitive pitch.

 

Holler wins Royal Caribbean social media business

Holler has landed Royal Caribbean's social media account following a competitive pitch.

 

2014 IPA Effectiveness Awards shortlist spotlight: easyJet 'Generation easyJet'

easyJet shifted perceptions across Europe with its first aspirational branding campaign, 'generation easyJet'.

 

TfL kicks off pitch for £500m London bus shelter contract

Transport for London has kicked off the £500 million contest to install and operate its street furniture across London in the first of three major tenders that could shake up the UK outdoor advertising industry.

 

Turkey of the week: Virgin Trains, Krow

Jeremy Lee is struggling to believe his eyes with the latest Virgin Trains spot: "What a pitiful and weedy conceit, poorly executed, to base a major ad campaign and brand positioning around. So the people are walking in slow-mo. Is that it? A late bu...

 

British Humanist Society apes Thought for the Day on the Underground

The British Humanist Association (BHA) has launched a poster campaign in 100 London Underground stations, asking commuters to think about the topic, "What's it all for?"

 

Gatwick Airport hands Zone social media brief

Gatwick Airport has appointed Zone as its social media agency following a competitive pitch.

 

Sorrell warns of Scotland becoming an 'outlier' and the UK 'diminished' by a Yes vote

If Scotland votes yes to independence tomorrow, its major cities would become outliers, London will become more of a competitor for business and the remaining UK will be diminished, warned Martin Sorrell, chief executive and founder of WPP.

 
 

Additional Information

Latest jobs Jobs web feed

FROM THE BLOGS

The Wall blogs

TT not PC External website

by Ian Moore, 23/11/2014

 

Beer monsters External website

by Greg Taylor, 21/11/2014

 

Back to top ^