Cinema news & analysis
First Direct is rolling out its biggest ever ad campaign and repositioning as "the unexpected bank", reinforcing its credentials as a challenger brand against traditional high street banks.
Jaguar is set to begin a global campaign to promote the launch of its new F-Type sports car.
Audi is using its latest UK ad campaign, featuring its first "heroine" in 20 years, to push the message that the brand offers drivers both "style" and "substance".
Smart brands will find plenty of big films in the coming months to associate themselves with, Tom Linay writes.
Odeon, the UK cinema chain, is holding a review of its media planning and buying account, which has been held by MEC for eight years.
Evian, the water brand from Danone, is urging consumers to rediscover their "inner baby" in its first TV spot in two years, returning to the baby theme from 'Rollerbabies' and 'Baby Inside'.
Robert Di Niro's Tribeca Film Festival is being launched in the UK online with the first of six films available via Virgin Media as well as digital platforms including iTunes, PlayStation, and Xbox.
Premier Foods is launching its first TV ad campaign for Ambrosia Custard in 10 years, aiming to reinvent the brand as relevant to modern British family life.
Virgin Media has reignited a "multi-year" partnership with FilmFlex to help develop and roll-out its video-on-demand services and secure film content for Virgin Movies.
This weekend s coverage of the Baftas promises to be more immersive than ever, thanks to EE s live and interactive red carpet coverage, courtesy of M C Saatchi Sport Entertainment. Those watching via Facebook.com/EE or using the EE Film app will be...
In the first part of Media Week's salary survey for 2013 in association with recruitment specialist Sylex, managing director Simon Shroot charts how the wider prevailing climate has impacted on pay packets at media owners, and tells us what to expect...
Digital Cinema Media (DCM), the cinema sales house, has appointed Rob Tomalin, a former senior commercial exec at Bauer Media-predecessor Emap, as its head of business development, replacing Joe Evea.
This week Miroma Ventures chief executive Marc Boyan tries to hire Mourinho back as Chelsea manager (on Fifa 13), gets Hollywood at the Dean Street Town House, meets with his non-executive directors and talks tech start-ups in New York.
In the second part of our predictions feature for 2013, we hear from the experts in sectors including magazines, out-of-home, online, cinema and mobile.
The past year has been one of breathtaking highs and deep lows for some of the world's biggest media brands, writes Nicola Kemp.
1. Dougal Wilson One of the most sought-after directors in town, Blink s Wilson can extract a heart-rending performance from anyone even a snowman. The Scot s direction has graced some of the year s best ads, including Ikea s "Playin With My Fri...
Digital Cinema Media (DCM), the UK cinema advertising company, has promoted Davina Barker to the head of agency sales.
Sir Martin Sorrell's media powerhouse, GroupM, has become the latest group to downgrade its global ad forecast for 2013, from 5.3% foreseen in June, to 4.5% today, citing "continued sluggishness in the US and European economies".
ZenithOptimedia has again cut its forecast for UK adspend growth and expects the TV market to contract 1% next year.
Digital Cinema Media's (DCM) Picturehouse cinema brand has partnered with Barnardo's, the UK's largest children's charity, to launch an in-cinema campaign during the Christmas period.
Latest jobs Jobs web feed
- Account Director- Exciting Online Content Marketing Company- Up to £70,000 plus OTE Cedar Scott Up to £70,000 basic (up to £90,000 OTE) plus share options, Central London
- Global Product Manager Evans Taylor c£50k - c£60k p.a. plus car, bonus and benefits, North East of England or Central London
- Brand Manager Radisson Blu Edwardian, London Competitive , South Kensington, London
- ACCOUNT DIRECTOR/SENIOR ACCOUNT DIRECTOR - BTL/SP/Brand Experience - London - £45 - £55k plus bonus Judi Patton £45K-55K plus bonus, London/Greater London
- Senior Planning Director, International Agency, London, to £120k Fill Recruitment Ltd to £120,000, Central London
- Graphic Designer CitNOW £25,000-£35 000pa, Wokingham, Berkshire
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