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Pick of the Week - Abbott Mead Vickers BBDO/Snickers

Ian Darby is nutty about the new Snickers ad from Abbott Mead Vickers BBDO:

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"You've got to love this spot, if only for the sheer bravado involved in hiring the wafer-thin soap divas Joan Collins and Stephanie Beacham to flog a chocolate bar that they evidently don't eat. The sight of Collins dressed to the nines in a men's changing room is a joy to behold." The spot was written by Prabhu Wignarajah and art directed by Jeremy Tribe. It was directed by Russell Bates through Crossroads Films.

This article was first published on campaignlive.co.uk

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