Additional Information


Content

Popbitch plans to launch tablet edition

Celebrity gossip and pop-culture newsletter Popbitch is finally seeking to give itself a digital makeover as it seeks funding through Kickstarter to launch a tablet edition.

Camilla Wright: co-founder of Popbitch

Camilla Wright: co-founder of Popbitch

Share this article

The gossip newsletter, which is emailed to 400,000 people each week, has been entertaining the world for more than 13 years.

Along the way, it has broken plenty of stories, as well as surviving a superinjunction and being described by The New York Times as "the scurrilous music industry email bulletin", and by the London Evening Standard as the place "where the Beckhams' secrets are buried".

Run by co-founder Camilla Wright, it now wants to take the next step and take advantage of its strong brand to develop something built not for the email, but for the tablet generation.

Continue reading this story on The Wall.

This article was first published on mediaweek.co.uk

blog comments powered by Disqus

Additional Information

Latest jobs Jobs web feed




 


 


BR Insight

Big Questions Live - Social Media, User Generated Content and the Power of Customer Insight (Webcast) External website

Brand Republic’s first ever online TV show, Big Questions Live wil...

 

Digital Integration: Connecting the Dots (Webcast) External website

Integrated digital marketing offers huge opportunities to engage, servic...

 

Creativity In PR: Who Has The Next Big Idea? (Expert Reports) External website

The PR industry’s lack of success at the Cannes Lions festival 201...

 

10 Questions Marketers Frequently Ask About Twitter (Expert Reports) External website

Confused by hashtags? Tweetchats? Tweet walls? You’re not alone.Wi...

 

The Seven Sins Of Content Marketing - And How To Avoid Them (Expert Reports) External website

It’s fair to say we are truly in the age of content marketing, the...

 

Tablets: Redefining Consumer Experiences (Webcast) External website

As a nation, the UK is media and technology obsessed with over half of t...

 

Back to top ^