Design News

Beechams Ultra All In One brief goes to Futurebrand

by Staff, Brand Republic 24-Nov-09, 14:00

LONDON - Beechams has appointed Futurebrand to create the look for its new cold and flu product Ultra All In One.

Coffee Republic revamps stores to attract women

by Amy Golding, marketingmagazine.co.uk , 18-Nov-09, 11:30

LONDON - Coffee Republic is to revamp the image of its high-street coffee bar chain, following research that showed female customers are deterred by its existing dark interiors.

Coffee Republic hires Conran & Partners to smarten image

by Jacquie Bowser, Brand Republic, 18-Nov-09, 11:15

LONDON - Coffee Republic has appointed Conran & Partners to refresh the coffee bar chain's image on the high street as it looks to widen appeal among women.

3M launches service to predict visual impact of creative work

by Jacquie Bowser, Brand Republic, 18-Nov-09, 10:05

LONDON - 3M has launched a web-based service for brand owners, packaging designers, advertisers, marketers and media agencies that measures the visual impact of an ad, web page or design early in the creative process.

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Coca-Cola rolls out global redesign of juice brands to reflect Minute Maid packaging

by Fiona Ramsay, marketingmagazine.co.uk , 18-Nov-09, 09:30

LONDON - Coca-Cola has unveiled a new visual identity for its juice range to help its drinks stand out on the shelves.

Coca-Cola rebrands global juice brand portfolio

by Staff, Brand Republic, 18-Nov-09, 09:25

NEW YORK - The Coca-Cola Company has created a new visual identity which will cover its global portfolio of more than 100 juice and juice drink brands.

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King of Shaves revamps women's line

by Amy Golding, marketingmagazine.co.uk , 17-Nov-09, 16:43

LONDON - King of Shaves (KoS) is to relaunch its range of female shaving products in the UK and US to broaden its appeal.

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Warburtons talks to branding agencies ahead of identity overhaul

by Amy Golding, marketingmagazine.co.uk , 17-Nov-09, 16:30

LONDON - Warburtons, the bakery brand, is to refresh its identity and packaging as it looks to consolidate its position as market leader. It will be the first major revamp for the brand in more than a decade.

Top Gear's Hammond bags himself a logo

by James Quilter, Brand Republic, 17-Nov-09, 12:00

LONDON - Top Gear presenter Richard Hammond has beaten his co-presenter Jeremy Clarkson by being the first to commission a brand identity for his production company and put it on TV.

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