Digital News

CBS signs up as partner for V&A digital show

by James Quilter, Brand Republic, 25-Nov-09, 10:45

LONDON - CBS Outdoor has become the official media partner for the Victoria & Albert museum's digital interactive design exhibition 'Decode: Digital Design Sensations'.

VisitBritain ties with forthcoming Sherlock Holmes movie

by Alex Brownsell, marketingmagazine.co.uk , 25-Nov-09, 10:00

LONDON - VisitBritain is launching a digital campaign around the forthcoming Sherlock Holmes movie, directed by Guy Ritchie, as part of a wider strategy positioning Britain as a destination for movie fans.

Tesco to sell iPhone in deal with O2

by Jennifer Whitehead, Brand Republic, 25-Nov-09, 09:45

LONDON - Tesco has confirmed it is to start selling the iPhone after finalising a deal with O2.

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Google runs apology ad over racist Obama search results

by James Quilter, Brand Republic, 25-Nov-09, 09:30

LONDON - Google has been running an ad on its own site explaining why it allows racist results to appear in searches, following complaints over an altered Michelle Obama image.

Facebook moves to end speculation over IPO rumours

by Staff, Brand Republic, 25-Nov-09, 09:10

NEW YORK - Facebook has quashed rumours that a restructuring of its share structure is part of a plan to take the company public.

Royal Mail strikes make £53m dent in online retail sales

by James Quilter, Brand Republic, 25-Nov-09, 08:45

LONDON - Online retail sales were significantly hit by postal strikes during the middle-half of October, according to the latest research from internet industry body the IMRG.

Haygarth hires OgilvyOne's Barnett for new head of digital and direct role

by Noelle McElhatton, marketingdirectmag.co.uk, 25-Nov-09, 09:55

Haygarth has appointed Matt Barnett to the new position of head of digital & direct to work across clients including Gillette, Heinz, Majestic and Palm.

CREATIVE STRATEGY - WaterAid's toilet finder iPhone app shows us the way

by Simon S Kershaw, marketingdirectmag.co.uk, 25-Nov-09, 09:00

A campaign for donations by WaterAid is the perfect marriage between mobile technology whizziness and direct marketing fundamentals, Simon S Kershaw believes

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Burt to release free version of online ad reporting tool

by Daniel Farey-Jones, Brand Republic, 24-Nov-09, 16:00

LONDON - Burt, a software company co-founded by a creative director at Crispin Porter + Bogusky Europe, is to release a free version of its online campaign analytics product on 1 December.

Auto Express website first to use new PageSkin format

by Daniel Farey-Jones, Brand Republic, 24-Nov-09, 15:10

LONDON - Dennis will be the first publisher to feature InSkin Media's new format, PageSkin, with its Auto Express website set to a Subaru Legacy launch campaign from tomorrow (25 November).