Direct Marketing News

T-Mobile employee sold customer's personal details to rivals

by Fiona Ramsay, marketingmagazine.co.uk , 18-Nov-09, 09:18

LONDON - Personal details of thousands of mobile-phone customers were sold by an employee of T-Mobile to rival firms in the biggest data breach of its kind.

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T-Mobile revealed as source of data theft involving "thousands" of mobile phone customers

by Noelle McElhatton, marketingdirectmag.co.uk, 18-Nov-09, 08:30

LONDON - T-Mobile has been confirmed as the source of an illicit sale of personal details belonging to thousands of mobile phone customers.

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Charity trade body set to revise code on telemarketing as Colin Lloyd convenes summit

by Noelle McElhatton, marketingdirectmag.co.uk, 17-Nov-09, 14:00

LONDON - The Institute of Fundraising's code of practice on telephone fundraising does not comply fully with the law and could be revised, Marketing Direct sister magazine Third Sector has learned.

Digital direct agency 20:20 wins COI underage drinking digital task

by Staff, campaignlive.co.uk, marketingdirectmag.co.uk, 17-Nov-09, 13:39

LONDON - The Department for Children, Schools and Families has appointed 20:20 to create a campaign promoting its Youth Alcohol Action Plan.

Asos blames Royal Mail postal strikes for slowing UK growth

by Noelle McElhatton, marketingdirectmag.co.uk, 17-Nov-09, 13:23

LONDON - Asos, the UK's largest online fashion retailer, has blamed the Royal Mail strikes for stunting its sales in recent weeks.

Kitcatt Nohr art director wins DMA Young Spark award

by Noelle McElhatton, marketingdirectmag.co.uk, 17-Nov-09, 11:54

LONDON - Roxanne Messenger, a creative art director at Kitcatt Nohr Alexander Shaw, has been named DMA Young Spark 2009 in one of the most hotly contested awards since the awards' inception in 2005.

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TMW replaces Nissan planning director Fulford with internal promotion

by Noelle McElhatton, marketingdirectmag.co.uk, 16-Nov-09, 13:45

LONDON - Tullo Marshall Warren has made an internal promotion to replace its group planning director Adam Fulford, who has been appointed head of planning at iLevel.

Clash-Media hires Anderson as UK sales director

by Jacquie Bowser, Brand Republic, 16-Nov-09, 13:35

LONDON - Clash-Media has appointed Derek Anderson, former UK managing director of eSearchVision, as UK sales director.

Royal Mail's loss of VAT exemption 'won't affect direct mail'

by Noelle McElhatton, marketingdirectmag.co.uk, 16-Nov-09, 12:42

LONDON - Royal Mail has been told that it will soon be forced to begin charging valued added tax (VAT) for many of its services, but not on direct mail because its delivery is price-controlled and subject to regulation.

CREATIVE STRATEGY - Kill your babies. AXA didn't, but should have done.

by Simon S Kershaw, marketingdirectmag.co.uk, 16-Nov-09, 11:50

Billboards may be old-hat to the digeratti, but they've served brands well, says Simon Kershaw. So how did AXA get it so wrong in its current outdoor campaign?

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