Full events detail

It's time to get your edge.

Take part in an incredible journey of discovery as On The Edge hosts marketing's leading figures, ensuring this provocative one-day conference and networking event is packed with insights guaranteed to get you and your team thinking. Challenging theories and questioning creativity is just the start.

Marketing is entering another new era. The web has revolutionised the way we communicate yet traditional offline efforts remain the focal point for many brands.

Campaigns have a reach like never before, but maximising impact relies on spinning traditional values with contemporary advancement. It's a new kind of marketing, where digital rocks but old-school still rolls and where collaborate working equals success. But there's still room for the maverick.

Technological advances aligned with the social media juggernaut leaves no room for mediocrity. Only the smart will survive.

On The Edge is about breaking rules and making up new ones. Can you afford to miss out?

--------------------------------------------------------------------------------

Why Attend?

Today, anything is possible. The world's most influential company makes no physical product, an individual can stand up to a multinational corporation and trust is earned through behaviour, not promises. We live in an era powered by personal creativity and brand engagement. This conference will challenge popular opinion, helping you to rewrite business marketing strategies with ideas for inspirational results. On The Edge guarantees to bring you insight from the leading brands as well as uncovering the secrets to success from the sector's brightest minds, not afraid to push the boundaries.

If you're an energetic go-getter striving for the top, this conference is for you.

· Learn the secrets behind some of the world's most dynamic marketing successes and find out how these can benefit you and your brand · Understand, share and prompt innovative ideas and revolutionary products for a changing world, where nothing is impossible · Rub shoulders with compatriots, allies, competitors and some of the industry's most influential leaders · Challenge contemporary rules and make up new ones Get inspired. Get passionate. Get the Edge.

--------------------------------------------------------------------------------

Speakers

Katie Vanneck-Smith, Chief Marketing Officer, News International Speaking about: Paid Digital Content Frank Dick OBE, President, European Athletics Association Speaking about: Leadership Nigel Trood, Former Managing Director, Red Bull UK Speaking about: Redbull (Case study) Karl Havard, Chief Strategy Officer, Wunderman Speaking about: Online Advertising: Stand out from the crowds Giles Richardson, Head of Personalisation, Barclays Bank Speaking about: Personalisation, making our lives easier and the right side of creepy Greg Roekens, Chief Technology Officer, Wunderman Speaking about: Mobile Technology - the experiential revolution Mike Morrisson, Director, RapidBI Speaking about: Leadership - tearing up the textbooks Andrew Campbell, MD, 20:20 Dialogue Speaking about: Analytics Best Practice - Customer Insight 2.0 Mark Sinclair, Founder, yourBusiness Channel Speaking about: How to harness video to gain serious competitive advantage in any market Alan Stevens, Founder, MediaCoach.co.uk Speaking about: Why your PR is pants and your social media sucks!

http://ontheedgelive.co.uk/london