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Appeal To Kids & Sell To Parents
- Date:
- 21 June 2012 to 21 June 2012
- Organizer:
- Marketing Magazine
- Location:
- Etc. Venues
Dexter House
Tower Hill
London
EC3N 4QN
Appeal To Kids & Sell To Parents
A One-Day Conference, 21 June, Dexter House London
PLUS! Two separately-Bookable Half-Day Workshops
Morning: Engaging Kids & Parents On The Social Web
Afternoon: Marketing To Mums From Pregnancy To Preschool (& Why Dad's Matter Too!)
www.marketingtokidsconference.com
Click here to book now and save up to £100!
Yesterday's knowledge is today's old news in this space - so don't get left behind! Get the latest updates and insights on how to sell things kids will love and parents will buy:
Being more than a playground craze - using insight to understand and develop lasting communications with kids
Loosening the parent's purse strings - reaching, marketing and influencing parents to gain brand buy-in
Staying on the right side of regulation - knowing the boundaries and identifying opportunities within them
Who are the kids market?**
Children aged 0-14 years make up 17.5% of the UK population
This equates to 1,090,000 young minds
There are more boys than girls
Where are the opportunities?**
The biggest and fastest growing segment are boys aged 0-4 years
The smallest and slowest growing cohort are girls aged 10-14 years
In the next 5 years, the amount of children in the UK will grow by nearly 10%
Around 625 new kids come into this market every day - are you ready to capitalise on them?
Hear from our fantastic speaker line-up including:
Paul Bufton, General Manager, Warner Bros. Consumer Products UK
Ruth Clement, Head of Customer and Consumer Insight, Mattel UK
Joanne Grey, Head of European Marketing, Tomy UK
Nick Bonney, Market & Customer Insight Director, Everything Everywhere
To view the full speaker line-up Click here
Remember, CLICK HERE to book your place now and you could save up to £100!
Contact: Camilla Brice, events@haymarket.com
Additional Information
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