Full events detail

Email Customer Lifecycle

Date:: 19 April 2012 to 19 April 2012
Organizer:: Direct Marketing Association
Location:: Macdonald Manchester Hotel, London Road, Piccadilly.

Are you making the most out of your whole email customer lifecycle? With volumes continuing to rise in this highly effective marketing channel, our email campaigns need to do a lot more than just land in a customer's inbox. When was the last time you actually dedicated a couple of hours to sit down and consider your entire email customer lifecycle? List growth. Conversion. Engagement and win back are four key areas of the email customer experience covered by our fantastic subject matter experts at our half-day workshop in Manchester on 19 April. It's free for DMA members and only £30 for non-members. This email marketing session is a must-attend if you are using email as part of your marketing and communications strategy. To find out more please do get in touch or visit http://linkd.in/zQQ6Uv http://www.dma.org.uk/civicrm/event/info?reset=1&id=129

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