Full events detail

Conversion Conference is the only worldwide event series focused exclusively on improving website conversions. Featuring conversion improvement strategies and tactics by the leaders in the field.

The two-day Conversion Conference will feature keynote presentations that explore how principles of human psychology can be applied to websites to improve usability and efficiency.
In addition to keynote sessions, the two-day Conversion Conference will offer breakout sessions appropriate to both B2B and B2C marketers.
Topics include: • User-centered design principles • Leveraging personas and use cases to optimize conversions • Developing headlines and content that motivate action • Split testing, multivariate testing and user testing • Social and mobile conversion • Remarketing and abandonment recovery • Live website critique sessions • Roundtable lunches with the speakers

Address:
Hyatt Regency Bonaventure Conference Center & Spa, 250 Racquet Club Road Weston, FL 33326 US
http://www.conversionconference.com/cce12-home.html