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Full events detail

Customer Experience Management

Date:
20 March 2013 to 20 March 2013
Organizer:
Marketing Magazine
Location:
etc.Victoria, London

Customer Experience Management
Maximising customer value & driving revenue for your brand from first contact to post-purchase service

20 March 2013, etc.Victoria, London
www.customerexperienceconf.com

Plus! 3 separately-bookable practical workshops <<

Half-day pre-event boot camp: 19 March 2013, London
Key Steps To Successful Customer Experience Strategy Writing

Half-day post-event masterclass: 21 March 2013, London
AM: Customer Journey Mapping Masterclass - Achieving An Outside-In Approach
PM: Customer Experience Measurement Toolkit - Proving & Driving ROI

Customer experience is the new currency in business, and is the cost-effective solution to increase the value you gain from each individual customer. The event stresses the imperative of differentiating your brand and succeeding in today's tough economic environment while leveraging that customer base into greater profitability.

This conference is specifically designed to address the fundamental industry shift needed to increase customer value and experience to remain competitive in today's challenging market:

  • Getting the 360 degree view of your customers
  • Going beyond simple design to create an experience that sets your business apart from the crowd cost-efficiently
  • Being an agent of change and driving a customer-centric business culture
  • Transforming perceptions, interactions and encounters with consumers to drive more value from each engagement/touchpoint
  • Reaching a higher level of assessment and accountability through tougher, more varied measures

CLICK HERE to see the full programme

Hear from our expert speaker line-up including:

- Carl Barkey, Head of Social Media Customer Engagement, International Consumer Card, American Express
- Liz Lamb, Head of Insight Planning, Asda
- Paul Sands, Head of Customer Experience Management, Virgin Atlantic
- Fawzia Howarth, Head of Customer Experience, LOVEFiLM.com

Register your place before 15 Feb to save up to £100!

Contact: Katie Duckett, events@haymarket.com


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