How account planning can hold the key

Liz Bielinska and Rebecca Ashley are half of Planning Express, a North West-based account planning outsource company, they will be sharing some of the secrets of account planning and how it can help you in the potentially turbulent months ahead.

Account planning may be something you’ve heard of but don't utilise to its full potential. In forty-five minutes Liz and Rebecca will give you the quick guide to planning, explaining how all communications agencies can utilise account planning skills.

They will also demonstrate how planning can help differentiate you and protect your business in whatever economic conditions are around the corner. You'll get practical tips on how to think like a planner in your agency’s area of specialism and take home techniques you can use as soon as you get back in the office.

RSVP to Louise Leyden by 10th September: louisel@blueskiescareers.co.uk

Availability is limited. 

The agenda

17.30 – 18.00 Welcome drinks reception

18.00 – 18.45 Presentation

18.45 – 19.00 Q&A debate

19.00 onwards Drinks

www.blueskiescareers.co.uk