Ypulse Youth Marketing Mashup East

Thu 6 Nov 2008 to Fri 7 Nov 2008
8:00 AM to 5:00 PM
Boston University

Ypulse Youth Marketing Mashup East is the conference that gives you the best insight into authentically reaching teen, college and Gen Y at Work audiences. The conference will focus on how you can reach and connect with youth ages 16-24 using technology. The themes driving conversation at the event will be content, connectivity and community! This Ypulse event is designed for brand marketers targeting teens, the college market and young adults; marketers and executives from media, entertainment and technology industries; and the education, non-profit and bookseller sectors. Hear how different brands and companies successfully use social networking, online video and mobile strategies to connect with youth. You will hear engaging presentations from leaders in the field about how this generation of young people has changed – as well as what remains constant. Importantly, you also will hear from young people themselves.
Specific topic areas include:

What’s working in online video for youth
Reaching youth on social networks
Making your message mobile
Understanding Totally Wired Youth

There also will be topical keynotes and practical case studies from brands sharing what worked— and what didn’t.

Event Details

Date:	Thu 6 Nov 2008
To:	Fri 7 Nov 2008
Time:	8:00 AM to 5:00 PM
Venue:	Boston University
Address:	775 Commonwealth Avenue Boston United States Massachusetts 02215
Location:	view map