Webcast: 'Get the most from your web surveys'

Web surveys are great! Simple to set up and feedback is immediate.

But with so many organizations now using web surveys at every customer or client interaction opportunity, can they be too much of a good thing? Professional market researchers are already complaining about declining response rates.

How do you ensure your surveys have the best chance of engaging respondents, delivering good response rates and crucially, the data that you need?

In this 50 minute webcast we will cover:
Quick overview of questionnaire design principles and practice
Getting attention - invitations, pop-ups and pre-seeding
Engaging respondents - multimedia, mapping and rating questions
Making the most of the data
Trends
Q&A

For more information and to register for this event