Marketing Green

How does Green Marketing affect your profitability?
What will the effect of Green Marketing be on your bottom line?
How is Green Marketing affecting your consumer’s pocket?

To answer these questions, Campaign and Marketing magazines bring together marketing and brand professionals in a series of case-studies to discuss and share practical insights into: 

• Greening Your Campaign   
• Delivering Your Green Message 
• Implementing A Green Strategy
• Building Green Into Your Business
• Understanding Why Consumers Are Buying Green

MARKETING GREEN?
Assess The Challenges, Opportunities And Implications Of Green On Your Bottom Line, Your Brand And Your Business To Ensure Your Green Campaign Resonates With The More Responsible Consumer

Book now to receive your £100 discount @
www.marketinggreen.co.uk

Hear from the brands who are successfully weaving Green into the fabric of their business including:

Greg Nugent
UK Marketing Director
Eurostar

Justin Basini
VP, Head of Brand Marketing
Capital One, Europe

Chris Hawken
Brand Communications Manager
Audi

Reed Paget
Founder & Chief Executive
BElu Water

Will Watt
Publisher
BBC Green

Jo Fox
Head Of Environment, Accessibility and Corporate Responsibility
BSkyB

Rowland Hill
Sustainability Manager
Marks and Spencer

Mike Hughes
Director General
ISBA

James Turner
Copy Advice Executive
Committee of Advertising Practice

Paul Hemingway
Head of Operational Marketing
The Co-operative Financial Services

Zoe Arden
Director of Communiations and Social Responsibility
BT Retail

Louise McCormack
Manager, Product Development
Barclaycard

Jenny Alexander
Investigations Executive
Advertising Standards Authority

Solitaire Townsend
CEO
Futerra

Ginette Unsworth
Senior Marketing and Communications Manager
ENCAMS