Global Communications 2009

Communicate Consistently Across Borders, Engage Stakeholders Internally & Externally & Adapt Your Message Where Necessary To Ensure
Strong & Clear Global Communications

In A World Shaken Up By The Global Economic Climate & The Explosion Of Social Media

A One-Day PRWeek PR Conference | 24 September 2009 | The Grange Hotel, London

Book before 13 August and SAVE £100 @ http://www.haymarketevents.com/conferenceDetail/347/pr-global-2009?aid=MXTWEBSITE&cid=1713109LISTING 

Hear from 15 expert global commincators on:

• Set The Scene For The Day: Thematically Review Other Areas Of The World To Gain An Insight Into How Communications Professionals Are Working Internationally


• Communicating In A Downturn: Continue To Communicate Positive Messages To Protect Your Reputation And Maintain Confidence At Home And Abroad 


• Communicate Internal Messages Consistently To Reassure, Inform And Motivate Employees  Crossing Borders, Crossing Media: How Do We Manage Our Brands Across Borders In The Converging World Of Mainstream And Consumer Generated Media?  


• Snapshot UK & EU: Does the way in which you work match what is happening around the world? E.ON UK share their thoughts on differences in PR priorities between the UK and other markets


• Understand How To Use Social Media To Your Advantage To Ensure That You Are Facilitating Engagement With Your Desired Audience


• Building Your Global Brand With Multimedia: Engaging A Global Audience Through The Power Of Video Communications


• Snapshot US: What are the biggest PR trends in the US today? Gain an insight from Motorola Inc on what you should be looking out for tomorrow


• The Global Message: Adapt Your Message Where Necessary To Ensure That You Are Remaining Receptive To Local Markets Whilst Managing A Consistent Global Message 


• Effectively Manage Your Reputation In A World Where News Spreads Faster Than Ever With Crisis Communications Excellence


• 'But It's Different Here'... A Practical Guide And Learnings On Rolling Out Global Communications


• Get Your Global Message Noticed In A Media Environment Dominated By The Economic Crisis And A Proliferation Of Web-Based Information


• Riding The Wave And Spotting The Break: Keep Ahead And Prepare For Recovery At The End Of The Recession

Speakers include:

Katharina Auer, Head of Global Internal and Management Communications, Shell International

Matthew Grossman, Vice President, Corporate Communications EMEA, The Walt Disney Company

James Sorene, Head of News, Department of Health

Stephanie Forrest, Senior Director, Global Business-to-Business Communications, Motorola Inc.

Julie Allen, Head of Digital and Creative Projects, Social Responsibility, MTV International

Christian J. Schultz, Head of Communications, Mattel CNEUR

Dr Guy Esnouf, Head of Public Relations & Public Affairs, E.ON UK

Tom Kelly, Communications Director, BAA

Mark Stouse, Global Communications Leader, BMC Software

Chris Talago, General Manager - Executive Vice President EMEA, Waggener Edstrom Worldwide

Philip Lynch, Director, TNS Media Intelligence UK

Nick Gynne, Sales Director, PR Newswire Europe

Dr David Bickerton, Director of Communications, BP Plc

Sue Clark, Director of Corporate Affairs, SABMiller

Dominic Chambers, European Marketing Director, LG Electronics

Neil McIntosh, Editor, WSJ.com Europe

Danny Rogers, Editor, PRWeek

Julia Hood, Publishing Director, PRWeek US

Arun Sudhaman, Associate Editor, PRWeek UK & Former Deputy Editor Media Asia

The full programme and speaker line-up is available at http://www.haymarketevents.com/conferenceDetail/347/pr-global-2009?aid=MXTWEBSITE&cid=1713109LISTING

Contact: Helena Morgan, Phone 0208 267 4011, helena.morgan@haymarket.com