Help me out with a few suggestions in the following sorts of categories. I'm writing a piece on digital branding and I want some examples that aren't so obviously textbook. Can be your clients if you like :-)
1. Your favourite top global brand that uses digital branding to build brand awareness & communication but doesn't sell anything from a site (i.e. only "sells" in offline environments)
2. Your favourite brand that has made particularly innovative use of "regular web" and/or "social media" environments
3. Your favourite top global digital-only brand
4. Your favourite multi-channel brand
