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Suzuki rolls out Swift TV campaign

Suzuki is releasing a brand campaign for its Swift range of cars including a TV spot that breaks on Monday.

 

World Cup ads prove appetite for ultra-short and long film content

Now the gold tickertape has settled after Super Mario scored big time and Lionel made a Messi of his golden chance, it's a good time to work out who won the battle of the brands in terms of digital customer engagement over the four weeks of Brasil, B...

 

Grandma 'gets pregnant' in Fruittella ad

A grandma announces that she wants to "get pregnant" in a Fruittella TV ad launching nationwide tonight during Big Brother on Channel 5.

 

Heineken postpones CNBC live broadcast after MH17 plane crash

Heineken has postponed a special three-hour live TV show on CNBC that was set to promote its new @wherenext service, in the aftermath of the MH17 plane disaster in Ukraine.

 

Sponsors congratulate Rory McIlroy on Open triumph

Nike, Omega and Bose were among the brands to congratulate Rory McIlroy, the Northern Irish golfer, on winning the Open yesterday afternoon.

 

Crusha cats return in 'hells angels' campaign

Crusha has continued its mix of cats and off-the-wall humour in its new TV and cinema campaign, despite changing creative agencies.

 

Channel 4 and Magnum Mini partner for 'sweet' 9pm film sponsorship

Magnum Mini has created a series of film-themed idents for its seven-figure sponsorship of the 9pm daily movie on Film4.

 

Art Everywhere returns for second run

Art Everywhere, the campaign that fills outdoor advertising sites with famous artwork, returns on Monday for a six-week run.

 

Campaign Viral Chart: New Yorkers nod to Derek Jeter

Nike has made it to the top spot of this week's Campaign Viral Chart with a celeb-packed 90-second spot featuring Jay-Z, Tiger Woods and Michael Jordon.

 

Big Bus Challenge opens for entries

The Big Bus Challenge, the contest that rewards outstanding bus advertising, opens for entries this week.

 

Labour to set out kids' ad controls

The Labour Party will pledge to tighten the rules on advertising aimed at children in a white paper on public health to be published in the next few weeks.

 

NBCUniversal's Syfy on hunt for agency

Syfy, the digital and satellite channel owned by NBCUniversal, is seeking an agency to create a brand campaign.

 

Turkey of the week: Flava-It, Code Computerlove

Jeremy Lee thinks the Flava-It campaign has put advertising back by a few decades: "Some people at a hipster party share some meat baps, then one of the girls goes on a suggestive journey riding an anime sausage all in the name of mixed herbs. Not ...

 

Pick of the week: Imperial War Museum London, Johnny Fearless

James Swift thinks Imperial War Museums First World War ad is worth remembering: "There s a simple concept underpinning the stunning artwork that holds together without mawkishness." It was written by Paul Domenet, art directed by Pia Knight and dir...

 

No 107: John Caples' 'They laughed when...' ad

Lester Wunderman is widely considered the father of modern direct marketing. But even he bends his knee to John Caples, the man who penned one of the best-known DM ads of all time, which was headlined: "They laughed when I sat down at the piano but ...

 

Why media strategy is a creative problem

The days of creative conviction leading media selection are gone, but a lot has been lost on the way, Phil Georgiadis says.

 

Feminism is no longer a dirty word

There is still a long way to go before women can achieve real equality. For now, ads such as Always' '#LikeAGirl' must be applauded, Laura Jordan Bambach writes.

 

How to write a brand manifesto

Manifesto brands stand for a cause, have something to say and are ready to agitate. Phil Teer offers tips on how to be one.

 

Another busy week for the men who make us spend

All good stories need their heroes and villains. The documentary-maker Jacques Peretti was quick to point the finger at the entire advertising industry being the latter in his over-simplistic rant against consumerism, The Men Who Made Us Spend , on ...

 

Why We're Loving: Duncan Titmarsh, Lego builder

Duncan Titmarsh, the Lego builder and founding director, Bright Bricks, talks about his Transport for London Lego bus stop and explains how he became the UK's only professional Lego builder.

 
 

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