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Who'd be an agency CEO in these unforgiving times?

The end-of-year merry-go-round of departing ad agency bosses spins apace and seems to show that the life of a chief executive is in danger of becoming, to quote Thomas Hobbes, increasingly nasty, brutish and short.

 

All I want for Christmas is a mobile masterpiece

The creative bar must be raised if mobile is to deliver a truly great campaign this December, Greg Grimmer argues.

 

Why we're loving: Psychemagik

Tell us about the project. The project came to us through Frukt. We ve been through this process before and it s never as easy as everyone hopes. We pitched a few options but Mink Shoes was put forward fairly early on we felt it worked with th...

 

History Of Advertising: No 111: The first CSR ads

Companies eager to generate goodwill towards themselves from consumers by advertising their ethical credentials might seem like a relatively new phenomenon. In fact, it s only increasingly crowded marketplaces forcing companies to look for new ways...

 

Award-winning Lego ad break 'died about four times during the process'

The importance of nurturing a creative idea was highlighted at the Media Week Awards last week, when the PHD team and the Warner Bros marketing director behind the much-acclaimed Lego ad break admitted it almost never made it to the screen.

 

Currys PC World launches light-hearted 'dating' ads

Currys PC World has created a series of humorous online ads to back its Christmas campaign.

 

ASA bans Vitabiotics ads over health claims

The Advertising Standards Authority (ASA) has banned a TV ad for Vitabiotics, the vitamin supplements brand, after complaints references to a professor emphasised its health claims.

 

HSBC launches Anyone's Game golf campaign

HSBC presents golf without the elitism in a campaign to mark its sponsorship of the game.

 

Mattessons Fridge Raiders campaign delivers AI robot to YouTube gamer

Mattessons Fridge Raiders, the Kerry Foods snack brand, has launched a campaign with the YouTube gamer Ali A

 

Adam & Eve/DDB wins 2014 IPA Effectiveness Awards Grand Prix

Adam & Eve/DDB has taken the top prize at the 2014 IPA Effectiveness Awards for its tongue-in-cheek "good call" ad campaign for Foster's, the Heineken-owned lager.

 

Royal Naval Reserve ads to coincide with football substitutions at Fulham and Rangers

The Royal Navy will promote its reserves through digital outdoor ads in football grounds across the country when substitutes are made onto the pitch, as part of a recruitment campaign.

 

Q magazine joins forces with Absolute Radio for CD of bands

The synergies within Bauer Media's newly expanded music portfolio are starting to be realised, with monthly music magazine Q partnering with Absolute Radio to create a CD featuring some of the biggest names in live music.

 

Douwe Egberts launches selfie campaign for Prostate Cancer

Douwe Egberts, the coffee brand, has partnered with Prostate Cancer to encourage people to take selfies with foam-covered top lips and share it on social media to raise money.

 

Enjoyed getting an hour back on Sunday? You'll get years back if you stop smoking, says charity

Quit, the anti-smoking charity, shows people how much longer they would live if they gave up the habit in a campaign to coincide with the end of British Summer Time.

 

Testicular cancer awareness campaign launches comedy show

Check One Two, the testicular cancer awareness campaign, is launching a comedy show airing tonight on Channel 4, as part of its commitment to beat cancer.

 

Campaign Viral Chart: Baz Lurhman's Chanel No 5 ad takes top spot

Chanel no 5's epic ad featuring supermodel Gisele Bündchen and directed by Hollywood Baz Lurhman has reached the top spot of this week's Campaign Viral Chart.

 

Virgin Media 'night owl' ad to break in Gogglebox

Virgin Media's next ad featuring Ally the Night Owl, an owl who likes to stay up late watching TV shows, will launch in 'Gogglebox' tonight.

 

The Economist uses cheeky tactics for digital campaign

The Economist is unveiling a campaign that uses provocative headlines in a bid to increase the brand's subscriber base.

 

Big Awards gold winners: Chairman's statement

The Campaign Big Awards winners may not surprise you, but their work is still a showcase of remarkable creative talent.

 

Tech viewpoint on advertising to children

If you ask politicians what worries them about our industry, eight out of ten would give the same answer: how advertisers talk to kids. Many think advertising shouldn't target them at all.

 
 

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