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Pick of the week: National Express, Isobel

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Jeremy Lee salutes Isobel’s debut spot for National Express: "Hats off to Isobel and David Soul for this wonderfully kitsch and funny ad that leaves me feeling all warm about a coach company. Absolutely brilliant." It was created by Rob Fletcher and David Alexander, and directed by Olly Williams through HSI.

This article was first published on campaignlive.co.uk

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