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Pick: Land Rover, Rainey Kelly Campbell Roalfe/Y&R

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James Swift remains impressed with Land Rover: "A survey at Cannes showed clients and agencies agree long relationships are key to good work. This partnership is testament to that." The ad was created by Phil Forster, Jules Chalkley, Tim Brookes and Nick Simons, and directed by Kevin Macdonald through Rogue.

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