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Tukey of the week: Simple, Weber Shandwick

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Simple’s new campaign brings James Swift out in hives: "You can hire as many white-coated experts as you like, but ‘dramatising’ the effects of city-living by painting a woman’s face red and puffy is still scaremongering. Why not just go the whole hog and give her scurvy too?"

This article was first published on campaignlive.co.uk

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