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Sorrell says Publicis / Omnicom's 'merger of equals' is 'impossible'

Sir Martin Sorrell, chief executive of WPP, has called attempts by rival holding groups, Omnicom and Publicis Groupe to form a £23 bilion "merger of equals" "impossible".

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Ben Felton to head strategy at The Marketing Store

Ben Felton, the executive planning director at MRM Meteorite, has joined The Marketing Store as chief strategy officer.

 

Manning Gottlieb OMD tops shortlist for Thinkbox TV Planning Awards

Manning Gottlieb OMD has the most shortlisted entries in this year's Thinkbox TV Planning Awards, run in association with Campaign and MediaWeek.

 

P&O Cruises hands Founded creative account after four-way pitch

P&O Cruises has appointed Founded to its creative account following a four-way competitive pitch process.

 

JWT resurrects J.Walter Thompson name

JWT is to revert to its roots after nine years, by renaming the agency J.Walter Thompson to coincide with its 150-year anniversary.

 

We Are Pi wins Wrangler's European creative account

We Are Pi, the Amsterdam-based agency, has won Wrangler's European advertising account after a competitive pitch.

 

BBC Radio 4 and 6 Music hire Somethin' Else for social media

BBC Radio 4 and 6 Music have appointed content house Somethin' Else to their social media account, to create more than 100 pieces of activity per month.

 

Peperami partners Doc Martens in £3m campaign

Peperami, the meat snack brand, has returned to TV advertising with its 21-year-old "It's a bit of an Animal" slogan, and a partnership with Doc Martens.

 

Watch: Why ustwo is the 'John Lewis of digital'

Part-studio, part-agency: Scott Ewings, managing director at ustwo, explains why the company is such a good place to work.

 

Powerade launches global World Cup campaign

Powerade, the Coca-Cola-owned sports drink, has launched a global campaign with FC Barcelona player Andrés Iniesta, ahead of the 2014 Fifa World Cup.

 

Watch: London Live bus tours capital with giant video screen

London Live has been touring the city with a bus equipped with what the new local TV channel claims is the largest vehicular screen ever built, and the largest outdoor TV screen in the area, after Wembley Stadium's.

 

Dove launches first cinema campaign with 'real beauty' sequel

Dove is releasing the follow-up to its Cannes Titanium Grand Prix-winning 'Real Beauty Sketches' campaign in cinemas across the UK, marking a first for the brand.

 

Gatwick rolls out 'guess the X-ray' competition

Gatwick Airport has today launched The X-ray Collection, a social media competition challenging people to guess the products photographed in an airport scanner.

 

Unilever pilots multi-brand advertising with YouTube beauty channel

Unilever has created a YouTube channel filled with hair styling tutorials from well-known video bloggers as a platform to advertise a range of its hair brands.

 

Watch: Four tips on using digital and creativity together in business

Technical skills and creative flair do not have to be mutually exclusive. Jason Goodman, Steve Henry, Danielle Newnham and Eric Brotto offer advice on how the two can come together in business.

 

Campaign Viral Chart: Evian's Spider-Man tops chart in week of movie premiere

Evian, the French bottled-water brand, tops the most-shared ads chart this week with its "amazing baby & me 2" spot by BETC Paris.

 

Tait replaces Papworth as W&K's ECD

Kim Papworth is stepping down as a joint executive creative director at Wieden & Kennedy London and will be replaced by Google Creative Lab's Iain Tait.

 

Pitch update: EDF, Smart Meters, Virgin Atlantic, Telefonica

Abbott Mead Vickers BBDO, the UK incumbent, has been knocked out of the pan-European review for EDF . BBDO, Havas Worldwide and M C Saatchi pitched earlier this month, with just the last two making the cut. However, it does leave AMV free to compe...

 

Dawson unveils start-up agency

Neil Dawson, the former executive creative director of BETC London who left the agency suddenly in January, has launched a shop called Dawson Pickering.

 

UK marcoms industry lacks digital skills, research finds

Confidence in creating digital and mobile campaigns is still low among marcoms and media professionals in the UK, according to a survey by The Knowledge Engineers.

 

UN seeks shop for HIV and Aids creative task

The United Nations' HIV and Aids programme, UNAIDS, is looking for an agency to help make HIV testing "cool".

 
 

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