Advertising news & analysis
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Johnnie Walker has launched a global "brand character" campaign to promote four of the brand's luxury whiskies.
The importance of nurturing a creative idea was highlighted at the Media Week Awards last week, when the PHD team and the Warner Bros marketing director behind the much-acclaimed Lego ad break admitted it almost never made it to the screen.
Currys PC World has created a series of humorous online ads to back its Christmas campaign.
The Advertising Standards Authority (ASA) has banned a TV ad for Vitabiotics, the vitamin supplements brand, after complaints references to a professor emphasised its health claims.
HSBC presents golf without the elitism in a campaign to mark its sponsorship of the game.
Mattessons Fridge Raiders, the Kerry Foods snack brand, has launched a campaign with the YouTube gamer Ali A
Adam & Eve/DDB has taken the top prize at the 2014 IPA Effectiveness Awards for its tongue-in-cheek "good call" ad campaign for Foster's, the Heineken-owned lager.
The Royal Navy will promote its reserves through digital outdoor ads in football grounds across the country when substitutes are made onto the pitch, as part of a recruitment campaign.
The synergies within Bauer Media's newly expanded music portfolio are starting to be realised, with monthly music magazine Q partnering with Absolute Radio to create a CD featuring some of the biggest names in live music.
Douwe Egberts, the coffee brand, has partnered with Prostate Cancer to encourage people to take selfies with foam-covered top lips and share it on social media to raise money.
Quit, the anti-smoking charity, shows people how much longer they would live if they gave up the habit in a campaign to coincide with the end of British Summer Time.
Greenpeace has appointed Lucky Generals for a global campaign.
Johnnie Walker, the Diageo-owned whisky brand, is reviewing its global advertising account.
Check One Two, the testicular cancer awareness campaign, is launching a comedy show airing tonight on Channel 4, as part of its commitment to beat cancer.
Chanel no 5's epic ad featuring supermodel Gisele Bündchen and directed by Hollywood Baz Lurhman has reached the top spot of this week's Campaign Viral Chart.
Virgin Media's next ad featuring Ally the Night Owl, an owl who likes to stay up late watching TV shows, will launch in 'Gogglebox' tonight.
The Economist is unveiling a campaign that uses provocative headlines in a bid to increase the brand's subscriber base.
Omnicom's PHD has won the coveted Media Grand Prix 2014 after claiming no fewer than seven gold awards at the Media Week Awards last night.
Fashion, clothing, footwear accessories category Title: D Rose Jump Store Client: Adidas Brand: Adidas D Rose 3.5 Senior communications manager: Steve Marks Brand communications manager: Tim Day Agency: TBWA\London Chief creative off...
Hotpoint Appliances is sponsoring the Good Food Channel's World of Flavour strand in a six-figure deal, with idents running until September next year.
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