Advertising news & analysis

Nokia and McDonald's among the takers for C4's ad offer

B&Q, Nokia, McDonald's and Bulmers are some of the most recent brands to sign up to broadcaster Channel 4's new advertising strategy for 4oD.

Cheil hires WPP exec Chris Chalk to lead strategy

Cheil Worldwide has hired WPP's Chris Chalk to run its European operations as president and chief strategy officer, as part of its ongoing efforts to boost its senior management team.

The Minimart wins £3m Sudocrem account

Sudocrem, the nappy rash cream brand, has appointed independent advertising agency The Minimart to its £3m UK ad account as it looks to expand the brand.

Getty Images tells a love story in '85 Seconds'

Getty Images is pursuing another viral success with '85 Seconds', a film that blends 105 video clips together to tell a love story, following in the footsteps of last year's award winning 'From Love to Bingo' campaign.

Polycell gets cheeky in crack-filler campaign

Polycell is launching its Quick Drying Polyfilla Spray with an online spot by 18 Feet & Rising, which features a bottom.

Campaign Viral Chart: Samsung scores hat-trick in tech-heavy chart

Samsung and its agency Cheil dominate the chart this week with three ads, shared a combined 375,000 times.

Fans take on Jo-Wilfried Tsonga in Twitter-powered tennis game

Tennis fans have been given the chance to take part in a training session with Jo-Wilfried Tsonga, the world number eight, ahead of the French Open, using a Twitter-controlled robot to position shots to him.

EE adds Dare to agency roster to develop digital

EE has added Dare to its agency roster with a brief to work on its digital proposition, following a competitive pitch.

Immediate Media 'misleading' mug offer banned

An ad promoting an offer for Immediate Media's Olive magazine has been banned by the ASA because the subscription, which included a free mug, was found to be more expensive than a deal that came without a mug.

Wedgwood invokes an idealised English home

The "style conscious woman" is the target of a campaign based on an idealised English home with photography shot by Rebecca Miller at Barlaston Hall, an 18th century manor house on the original Wedgwood Estate.

Jaguar readies global campaign for F-Type launch

Jaguar is set to begin a global campaign to promote the launch of its new F-Type sports car.

BBH hires Patrick Lafferty to head up North America

Bartle Bogle Hegarty has hired Patrick Lafferty, the chief operating officer of McCann Erickson in North America, as chief executive of its North America operations.

Proximity's Justin Vir joins Havas Worldwide London

Havas Worldwide London has hired Proximity's Justin Vir as head of digital.

Samsung strikes placement deal with The Wanted

Samsung has struck a product placement deal with The Wanted to feature its Galaxy S4 model phone in the band's latest music video, 'Walks Like Rihanna'.

The7stars sends biomass lobbying ads to MPs

The7stars has been appointed to work on ads that will be sent to MPs and appear in national press to support a lobbying campaign against biomass subsidies.

LMFM challenges bakers to be Brave on World Baking Day

Lean Mean Fighting Machine has created a campaign to encourage home bakers to create a cake they have never made before for World Baking Day on Sunday 19 May.

Watch out adland, Silicon Valley wants your people, as well as your money

Nicola Mendelsohn's move from Karmarama to Facebook continues a worrying brain drain for advertising, says Daniel Joseph, director at The App Business.

Nature Valley awards integrated business to start-up

General Mills has appointed Incahoots, the new independent agency, to handle the integrated activity for its Nature Valley brand after a competitive three-way pitch.

Havas Worldwide London brings in Leila Bartlam

Havas Worldwide London has appointed Leila Bartlam, the managing director of Cut+Run and former head of TV at Adam & Eve, as its head of film.

British & Irish Lions legends feature in HSBC ad

JWT London is launching a campaign to support HSBC's sponsorship of the British & Irish Lions, featuring Lions Legends embarking on an epic voyage to Australia.

British & Irish Lions legends feature in HSBC ad

JWT London is launching a campaign to support HSBC's sponsorship of the British & Irish Lions, featuring Lions Legends embarking on an epic voyage to Australia.