Additional Information


Content

Government puts RAF and Navy planning work up for grabs

The Government is holding a pitch for communications planning services on the Royal Air Force and Royal Navy recruitment campaigns.

RAF: planning account has been combined with that of the Navy

RAF: planning account has been combined with that of the Navy

Share this article

The pitch for the joint account is being run through the Crown Commercial Service, and No10 is supporting the RAF and Navy in the process. Shops on the strategy and planning roster have been invited to take part.

Manning Gottlieb OMD currently works with the RAF, while Carat runs the Navy planning business.

The two accounts have now been combined because there is synergy between them, to reduce competition and to save money, a No10 spokesman said.

The pitch will be held in mid-March and an agency will be appointed to start work in April.

Both Carat and Manning Gottlieb OMD are on the strategy and planning roster, which was announced in October last year after a delayed and much maligned process.

The appointed communications planning agency will work with Engine, which won the recruitment advertising account for both the RAF and the Navy in October 2013.

This article was first published on campaignlive.co.uk

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Additional Information

Latest jobs Jobs web feed

FROM THE BLOGS

The Wall blogs

Mouth to mouth External website

by Greg Taylor, 19/09/2014

 

Who’s marketing you? External website

by Rachel Brushfield, 19/09/2014

 

Back to top ^