Apps news & analysis
The past few days have been filled with spluttering pundits comparing the WhatsApp acquisition by Facebook to some sort of end times. "$19 billion!" they cry. "For what?! They don't even take advertising!" Indeed, they don't. This is a company that h...
Lidl, the budget supermarket, is asking couples across Europe to kiss in front of its special Valentine's Day app in order to win prizes.
Charlie McGee, the former managing director of Carat Digital, has joined Apple to lead its European ad sales.
Zone, the digital agency, has bought the Bristol-based consultancy Auros, boosting its technical capabilities.
SapientNitro, Poke London, Ogilvy Group, AnalogFolk and Albion are among 183 companies that have been placed on the Government's new framework for building digital public services.
Cancer Research UK has hired Dare to its digital roster following a competitive pitch process.
Beiersdorf, the owner of skincare brand Nivea, has hired AKQA as its digital agency of record across Northern Europe.
Brand Republic today unveils the winners of its Future 5 Awards scheme, a project started in 2010 as a way of signalling the future of marketing.
Google is one of the six UK nominations on the Mobile Lions shortlist, alongside SapientNitro, social and digital shop We Make Awesome Sh, Mother London, Grey London and mobile agency Nimbletank London.
McDonald's is launching a campaign to promote its Iced Fruit Smoothie drinks and is offering app users the chance to get a free taste.
What kind of opportunities can brands expect from Xbox One, the successor to the 360? Alasdair Reid investigates.
Problem-solving, rather than novelty, innovations were the order of the day at Mobile World Congress 2013. By James Connelly.
Publishers should welcome an app that turns stories for adults into stories for children, Jeremy Lee writes.
Seat, the Volkswagen-owned car marque, is launching an augmented reality app for visitors to its showrooms, to discover more about the new Leon.
Zeebox, the TV companion app part-owned by BSkyB, is to integrate a Shazam-style audio-recognition feature, so that the second-screen experience on the app can synchronise with what is showing on TV.
Microsoft is looking to "reinvent the next wave of digital advertising", with its new ad formats for its Windows 8 platform, according to one of its senior product marketing executives.
Asus was the big winner at last night's T3 Gadget Awards, winning five categories including the night's most prestigious award, Gadget Of The Year, for the Google Nexus 7 by Asus tablet.
New ways to reach readers have created a big impact for magazine publishers, arguably one more so than others, says PPA's James Papworth.
Heat magazine is bringing augmented technology to its pages for the first time, mirroring a move by Hello! and Tatler magazine.
As media recruitment shifts to new skill sets in media including data analytics, tech functions and increasingly entrepreneurial thinkers direct from start-ups, Mark Banham asks, is the media industry in a good position to attract this new breed of e...
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