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Arif Durrani, editor, Media Week

 

As the internet comes of age, it is up to agencies to really show their worth

The celebration this week of ten years of the Internet Advertising Bureau's Engage conference serves as a reminder of just how fast the digital media landscape has developed.

 

Wildman is bringing some much-needed optimism back to the press industry

"We finally have milk in the kitchen," a Trinity Mirror sales executive says; three months into his role of chief revenue officer, James Wildman is starting to make an impact.

 

Twitter's popularity says as much about TV as it does about social media

Did you know that the main ITV channel generates more Tweets per month than BBC One and BBC Two combined? It's an intriguing finding that has stayed with me since it was shared at ITV's Upfronts event.

 

You don't need a filter to see the opportunities that lie beneath Instagram

Imagine launching a media network in the UK using only images, and with no indication about how much it costs to advertise or how many people you can reach. Welcome to the age of Instagram. The international roll-out of an ad service on Facebook s ...

 

Sometimes collaboration, not innovation, can be the key to winning campaigns

Media Week Awards entries used to be awash with companies claiming "media firsts"...

 

The loss of the Govt media buying business is sure to be queried by Sorrell

Few would have predicted it - and, be assured, some are still contesting it - but Sir Martin Sorrell's M4C has all but lost the Government's media buying business. This begs the question: how?

 

You're not normal, nor is the person you sit next to - and as for your boss...

You're not normal. It's something that is all too easy to forget - I do it myself on a regular basis. In a step-change from drinking and dining with media's finest, I was out with the "dads from school" last week.

 

Take a lead from Carat and recharge your batteries over the summer holidays

School's out for the summer - and so too, for once, is the sunshine. As teachers across the country pick themselves up and begin the healing process, spurred on no doubt by the promise that Michael Gove will not be returning to class in September, th...

 

News brands are keen to set the agenda, but it is a time for collaboration

"The NRS in its current form no longer serves newspaper needs." Not my words but those of Bob Hulks, the ex-independent chairman of the Newspaper Publishers Association Review Group, speaking at the Media Research Group conference back in 1998.

 

Pemsel's mission to bring back The Guardian's mojo is showing some success

There is one hell of a swagger around The Guardian's Kings Place this week, and it belongs, of course, to David Pemsel.

 

The new normal is now upon us, and the Financial Times is feeling confident

Take a look around you. For the first time in more than five years, this is the new normal for businesses in the UK.

 

How the excitement of a child won hearts and minds for media on the Croisette

Once again, this year's pulsating Cannes Lions festival defied any single definition. Many worlds collided along the Croisette, as tech meshed with celebrity, salesmen with creative and producers with data-crunchers.

 

As the World Cup shows, you don't have to root in the archives for TV gold

Do you remember the glory days of television, when advertisers could reach more than 15 million people in just one sitting? Well, those days are far from over, if World Cup trends play out as hoped.

 

We know that Britain loves radio, but it is winning the affections of brands too

Television is not the only traditional medium to have had a strong start to 2014. New figures this week confirm what many in the business have been alluding to for some time: radio is enjoying a renaissance.

 
 

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