I recently asked an Omnicom leader: if they could work at any other agency, which would they pick? "One of the more progressive ones," I was told. "One that is culture-based and stands for something." Interestingly, the only agency cited outside of t...More
In a week dominated by Facebook's staggering acquisition of WhatsApp, and the clash of tech and mobile developments at the Mobile World Congress, social and mobile are top of mind.
The evolution of the media market is again top of mind this week, as the boardroom dynamo Anna Watkins returns to the spotlight in her new role at Guardian Labs. Lightning quick, personable and full of passion, Initiative's loss definitely feels like...
If you could work for any media company in the UK, which one would you choose? It's a loaded question, revealing perceptions of an organisation's heritage, culture and future growth prospects.
Before Christmas, Mail Online, the world's biggest newspaper site, quietly began experimenting with native advertising. Its initial trial was with Marks & Spencer, but the publisher has been tight-lipped about the details.
Forget the Year of the Horse - London's mayor, Boris Johnson, this week declared 2014 to be the "Year of the Bus" in the capital. A clear threat in the glamour stakes to Rio's World Cup.
Deep breath - here we go again. The Government is in the precursory stages of the statutory review for its media buying requirements. Much has changed since the consolidation of its departmental ad budgets into Group M's purpose-built M4C in 2010.
And we're off, soon to be galloping into the Year of the Horse. Welcome to 2014. It's expected to be a tempestuous 12 months by all accounts, and the opening few days have lived up to the billing.
By any measure, 2013 has failed to meet expectations. Following the once-in-a-lifetime highs of London 2012, this was tipped to be a rather uneventful 12 months.
Much has been written already about Publicis Groupe's acquisition of Walker Media this week but, as is so often the way, many of those first drafts will require a rewrite.
It was in October 2009 when I answered the phone to Daren Rubins. The conversation started pleasantly enough, but soon descended. MEC had just been awarded Media Week's Agency of the Year, and the then managing director of PHD, raw with ambition and ...
Am I the only person in the world who doesn't find Alan Carr funny? Apparently so. I've asked around and everyone seems to love him. So it was only me who found the last hour of Channel 4's upfronts event last week excruciatingly painful.
Last week's 25-year celebrations of the pioneering agency ZenithOptimedia should have been an industry high-water mark, so why did it feel more like a washout?
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