Associatons & institutions marketing

CREATIVE STRATEGY: Greeks employ modern methods to fight for heritage

What, precisely, has the coalition Government achieved so far? While you ponder that question, I must declare a vested interest in this week's review.

Government focuses on growth in new cross-Whitehall marketing strategy

The government is to make ad campaigns aimed at stimulating growth a key part of the first cross-Whitehall communications plan.

Twitter's Dorsey named Cannes Lions Media Person of 2012

Jack Dorsey, the creator, co-founder and executive chairman of Twitter, is set to be recognised as the Cannes Lions Media Person of the Year in the south of France next month, for creating "an entirely new way for people to communicate".

Center Parcs TV ad banned

A TV ad for Center Parcs has been banned by the advertising watchdog for promoting a family deal that was only available in the middle of the week during school term time.

VisitEngland defends £5m campaign after industry attack

VisitEngland chief James Beresford has hit back at industry criticism of the £5m marketing spend on the body's 'GREAT' campaign to promote domestic tourism.

PPA Conference: Stylist editor reveals how free title competes in challenging market

It would be a big surprise if one of the major publishers were to follow Stylist magazine and launch a mainstream free women's title, according to Lisa Smosarski, editor of Stylist, who believes such a move would be a "big step".

PPA Conference: Lord Hunt does not think advertisers should take a key role in press regulation

Lord Hunt, chairman of the embattled Press Complaints Commission, does not believe advertisers should be required to play a lead role in ensuring all major newspaper and magazine publishers agree to be governed by the industry body in the future.

Lush ad banned over claims that reptile trading was driving species to extinction

An ad for cosmetics company Lush has been banned by the advertising watchdog after it ruled that its claim that reptile trading was driving the species to extinction was false.

IPA's Creative Pioneers Challenge attracts 948 young minds

The Institute of Practitioners in Advertising (IPA) has announced that its nationwide search to offer young people employment opportunities in the creative and digital media has resulted in 948 applications.

Skyn condom ads safe after ASA throws out complaints

Condom brand Skyn has escaped an ad ban after receiving a wave of complaints about an outdoor campaign headlined "Love sex. Hate condoms. Love Skyn".

OMC creates new board membership tier

The Outdoor Media Centre has announced the creation of a new board membership tier, recognising growth and innovation across the sector.

ASA appoints P&G's Donnelly and Sainsbury's Bookbinder

The Advertising Standards Authority has appointed Roisin Donnelly and Alan Bookbinder to its ASA Council, responsible for adjudicating on complaints about ads.

Boris bids for Tech City to join London & Partners

Mayor of London Boris Johnson is lobbying the Government to have Tech City Investment Organisation and its budget pulled into the capital's promotional body, London & Partners.

UKTV rapped over sponsor credits

UKTV has been rapped by Ofcom after sponsorship idents from Find My Past, Brightsolid's online genealogy service, were found to have included advertising messages

MAA calls clients 'unfair and greedy' over payment terms

Clients are "unfair and greedy" in their approach to paying agencies, according to the Marketing Agencies Association.

BT Infinity ad banned after Virgin Media complaint

The advertising watchdog has banned an ad campaign by BT for making absolute claims about the speed of its broadband service, after a complaint by Virgin Media.

ISBA slams doctors for 'abdicating responsibility' in obesity debate

Doctors' claims that brands like McDonald's and Coca-Cola should be banned from sponsoring the Olympics are "unfair" and represent "a serious abdication of their responsibility", according to the voice of British advertisers, ISBA.

NEWSPAPER ABCs: Sunday's Sun loses a quarter of launch circulation

The Sun's Sunday edition has lost a quarter of its sales since launch, according to figures from the Audit Bureau of Circulations (ABC) today, with the tabloid newspaper averaging a circulation of 2.43 million in March.

Direct mail spend predicted to fall 1% this year

Spending on direct mail is predicted to fall 1% to £1.71bn in 2012, according to the latest figures from the Advertising Association/WARC.

ABC to enable newspapers to split Saturday from weekday circ figures

National newspaper publishers will soon be able to report circulation figures of their individual titles in the week, with Saturday split out, as part of a move to bring transparency to the ad-trading process.