Associatons & institutions marketing
Leaders in the advertising industry have suggested that focusing on the positive impact of advertising, investing in digital and supporting SMEs could help the UK economy to recover.
Advertising Week Europe has unveiled its ad campaign for 2014, featuring Sir John Hegarty, Boris Johnson and Lord Coe.
The United Nations Millennium Campaign is looking for an agency to create ads that spur people and governments to help improve sanitation in the poorest parts of the world.
Lucozade has been rapped by the ad watchdog after a high-profile ad campaign claiming its sport drink hydrates and fuels better than water, was banned for breaching the rules on health claims in advertising.
Luca Lindner is named as global president of McCann and Karen Stacey is set to leave Bauer Media, in this week's roundup of people moves in advertising, marketing, media and PR.
Global Radio is seeking to divest stations in the seven local areas where the Competition Commission blocked its acquisition of GMG Radio, after deciding not to take its appeal further.
Advertising industry trade bodies have condemned a bid by the pharma giant GlaxoSmithKline to get its agencies to make "bonus" payments to remain on its roster.
Inferno has won its second Government roster account, picking up the National College for Teaching Leadership (NCTL) recruitment brief.
Global Radio's appeal against the Competition Commission ruling that it must sell the bulk of the former GMG Radio stations has been dismissed.
Commercial radio provides content worth £1.5 billion and is more entertaining than BBC radio, according to findings to be presented this afternoon at an event to celebrate 40 years since the launch of the medium.
Brand Republic today unveils the winners of its Future 5 Awards scheme, a project started in 2010 as a way of signalling the future of marketing.
The government has confirmed the 15 successful agencies on its new strategy and planning roster, with Manning Gottlieb OMD, MEC and MediaCom each appointed to both of the two lots.
ITV2 is the latest broadcaster to be rapped on the knuckles by the Advertising Standards Authority for airing alcohol ads during programmes likely to appeal to children.
future 5 awards 2013.
Ofcom has asked the ad regulators, the Advertising Standards Authority (ASA) and the Broadcast Committee of Advertising Practice (BCAP), to review the rules that protect children from being exposed to alcohol advertising on television.
The Government has relaxed its partnership guidelines, making it much easier for brands such as Asda and Coca-Cola to partner with government ad campaigns such as Change4Life and Think!
Parcelforce Worldwide has appointed Proximity London to handle its CRM account, following a competitive process.
Gocompare.com headed the Advertising Standards Authority's list of shame of the most-complained-about ads in 2012, with two spots chalking up close to 2,000 protests. However, the body rejected claims that the ads were offensive or harmful.
The Singapore Tourism Board has hired JWT to handle its global advertising account.
The Association of Online Publishers has launched a new initiative with 16 leading media owners, to demonstrate the value of premium mobile advertising, with a view to standardising formats.
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