Carat downgraded its global and Western European advertising forecasts in August, predicting 5% global growth this year, with Western European adspend expected to grow 2.3%

 

The percentage change and spending by medium data charts relating to its August 2011 update can be found below, or read the news story: Carat downgrades ad spend growth forecasts for 2011

Charts: 

• Global year-on-year percentage adspend growth 
• Global year-on-year percentage adspend growth by medium 
• Global percentage share of adspend

 

 

Global year-on-year percentage adspend growth at current prices (%)

 

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Source: Carat

 

Global year-on-year percentage growth by medium at current prices (%)

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Source: Carat

 

Global percentage share of adspend (%)

 

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Source: Carat

All charts are produced using publicly available data from Carat.