Charity marketing

CANNES 2013: Ogilvy's UK arm bags eight outdoor golds in good night for the agency

Ogilvy & Mather London bagged Gold Lions for all eight of its Expedia entries in the Outdoor Lions, while its sister agency Ogilvy France took home the Grand Prix.

CANNES 2013: UK Radio Lions nominations fall to 12

Ogilvy & Mather London stands a good chance in tomorrow's Cannes Radio Lions category awards, where it has nine shortlisted entries, although the UK's overall tally of 12 is down from 21 last year.

Art Everywhere invites British public to curate 'world's largest art gallery'

The public will be invited to curate the 'world's largest art gallery' by selecting which British artwork runs on thousands of poster sites and billboards this summer.

Guide Dogs hopes to boost awareness with inaugural brand campaign

Guide Dogs has launched the first brand campaign in its 80-year history with the strapline "guides for life" in a bid to tackle a lack of public awareness for both the charity and its services.

Royal British Legion and Stoll back Forces Sauces initiative

Former homeless ex-soldier Bob Barrett has joined forces with The Royal British Legion and Stoll for a range of sauces that will raise money for the two charities.

Guide Dogs launches Guides For Life campaign

Guide Dogs, the UK charity, is launching an interactive campaign to build awareness of its activity on behalf of blind and partially sighted people.

National Trust for Scotland unveils outdoor campaign

The National Trust for Scotland has incorporated 83 donated walking boots into its latest outdoor ad, following a social media drive to engage its Facebook and Twitter followers.

Nuffield Health appoints Now to handle integrated ad task

Nuffield Health, the healthcare charity, has appointed Now to handle its advertising and strategic communications.

Alice McGinn

Strategist, Mother McGinn, 30, was a planner at DDB when she had an early career crisis and left to work in a modernist furniture gallery run by the star of Auction Hero, Andrew Lamberty. Fortunately for Mother, the credit crunch intervened and McG...

RNLI seeks creative agency ahead of summer campaign

The Royal National Lifeboat Institution is searching for a creative agency for a one-off campaign to raise awareness of coastal safety this summer.

Pact highlights missing children using Wembley stadium

Missing children's charity Parents & Abducted Children Together (Pact) has teamed with the Football Association and The Sun to air a 60-second commercial on 1,000 screens around Wembley Stadium during tonight's England v Ireland international and on ...

WaterAid hires Now for brand and fundraising work

WaterAid, the development charity that promotes safe access to water, has appointed Now to handle its fundraising and brand communications.

Beattie offers help for heroes with FT ad

Trevor Beattie, the Beattie McGuinness Bungay founder, is placing a full-page ad in the Financial Times to raise funds for his charity, The Jack And Ada Beattie Foundation.

Shelter picks Chameleon as strategic partner for online giving

Housing and homeless charity Shelter has appointed Chameleon to work across its online giving platforms.

Breakthrough Breast Cancer overhauls site

Breakthrough Breast Cancer, the charity that funds 25% of the UK's breast cancer research, has overhauled its online presence to encourage deeper engagement and create relationships with existing and potential supporters.

Campaign Viral Chart: Samsung scores hat-trick in tech-heavy chart

Samsung and its agency Cheil dominate the chart this week with three ads, shared a combined 375,000 times.

Government relaxes brand partner campaign rules

The Government has relaxed its partnership guidelines, making it much easier for brands such as Asda and Coca-Cola to partner with government ad campaigns such as Change4Life and Think!