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Charity marketing

 

Why we're loving: Adrian Burton, executive creative director, Lambie-Nairn

Tell us about the project. The Invictus Games is taking place in September in London. Four hundred competitors from 14 nations will compete across ten disciplines. We became involved via WPP, which was approached by The Royal Foundation. How did...

 

The loss of the Govt media buying business is sure to be queried by Sorrell

Few would have predicted it - and, be assured, some are still contesting it - but Sir Martin Sorrell's M4C has all but lost the Government's media buying business. This begs the question: how?

 

Save The Children releases sequel to Most Shocking Second A Day

Save the Children has released a sequel to its successful 'Most Shocking Second a Day' film, which this time tackles illiteracy in the UK.

 

Channel 4 launches disaster movie-themed campaign with Cancer Research

Channel 4 is launching an animated film as part of campaign with Cancer Research UK.

 

Greenpeace gets awesome

By embracing creativity, the global activist network has hit its advertising stride, Kate Magee explains.

 

Plan hires Saatchi & Saatchi for content brief

Plan UK, the children's rights charity, has appointed Saatchi & Saatchi London to an integrated content brief, as it seeks to raise awareness and improve the lives of girls around the world.

 

Save The Children seeks agency for 'digital transformation'

Save the Children is on the hunt for an agency to help the charity adapt to the changing digital landscape.

 

Macmillan defends hijacking ice bucket challenge

Macmillan, the cancer charity, has defended itself from accusations of "hijacking" the ALS Association's ice bucket challenge craze, claiming it did not want to miss out on another social media phenomenon.

 

Arthritis Research UK seeks creative shop

Arthritis Research UK is looking for a creative agency to handle its legacy-giving programme.

 

Oxfam launches review of UK direct marketing

Oxfam has called a review of its direct marketing arrangements as it looks to shake up its fundraising activity.

 

Wildlife charity creates film inspired by 'the cats of the internet'

Care for the Wild, the wildlife charity, has brought together some of the "cats of the internet" for a new online film to raise money for endangered lions and tigers.

 

St John Ambulance hunts agency for stadium campaign

St John Ambulance is looking for a creative agency to create ads that will run during half time at football matches.

 

Unicef seeks shop for 'Children in Danger' brief

Unicef is looking for an agency to handle a UK brief that aims to drive awareness of its work, leading to increased fundraising.

 

Greenpeace dresses up cats to help save tigers from extinction

Greenpeace has launched a campaign featuring a dozen playful cats to mark today as International Tiger Day.

 

Palestinian and Israeli bereaved families unite for 'anti-conflict' film

Palestinian and Israeli bereaved families unite to send the message "we don't want you here", in this anti-conflict film.

 

Why We're Loving: Ben Leeves, sound designer, GCRS

At what stage did you get involved with flight of the stories ? At the very rough animatic stage. The very succinct brief from the creative Paul Domenet was: "Each letter should have its own voice." So that s what I did. I was in the unusual ...

 

Art Everywhere returns for second run

Art Everywhere, the campaign that fills outdoor advertising sites with famous artwork, returns on Monday for a six-week run.

 

David Miliband-fronted aid organisation in hunt for creative shop

The International Rescue Committee, the humanitarian aid organisation whose chief executive is David Miliband, is looking to appoint a creative agency.

 

NSPCC hands creative account to Leo Burnett

NSPCC, the child protection charity, has appointed Leo Burnett as its creative agency ahead of a major campaign it will launch this autumn.

 

VSO appoints John Ayling & Associates ahead of brand push

VSO, the international development charity, has drafted in John Ayling & Associates, as it readies its first brand campaign since 2011.

 
 

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