Computers & software marketing
Toshiba is offering Superman fans the chance to win a zero gravity flight experience as part of its exclusive partnership with Warner Bros' upcoming 'Man of Steel' movie.
Almost half of 16- to 34-year-olds check their work emails in bed, according to research from the Future Foundation.
The latest viral video hits from Carphone Warehouse, Peta and Acer.
Online retailer Net-a-Porter has partnered luxury hotel firm Dorchester Collection to create its first "micro app" for a commercial partner.
A wi-fi hotspot was inserted into the May issue of Forbes magazine to draw attention to Microsoft's cloud-based Office 365 software with a neat piece of targeting.
The Twitter and Publicis Groupe partnership suggests a renewed focus on live marketing. By Arif Durrani.
The service aims to move the company further upstream with the lure of social storytelling for brands, Arif Durrani writes.
Scientists at IBM have created the 'world's smallest movie' with a stop motion film that used a super-sharp needle and a two ton microscope to manipulate thousands of atoms to create 242 frames of stop-motion action.
News International has taken another step towards seamless, multi-channel ad sales across its portfolio of newsbrands with the adoption of new booking system called AdPoint.
Apple's results demonstrate the underlying strength of the business and it has no cause for concern yet, argues IHS Screen Digest head of mobile Ian Fogg.
The air of invincibility surrounding Apple could be unceremoniously shattered today (23 April), with analysts predicting the technology giant will unveil disastrous financial results.
Telegraph Media Group is preparing to launch an iPad app that will include static content from its Daily Telegraph and Sunday Telegraph newspapers as well as dynamic content updated from its website.
IAB's digital advertising figures for 2012 published today highlight the ongoing momentum behind mobile as a media platform, fuelled by the proliferation of smartphones and tablets, and an increasing number of clients ready to experiment with new ad ...
Apple has tasked Norman Foster's architecture company, Foster + Partners, to work on new designs for its much-lauded retail outlets.
Women's use of digital devices increase dramatically when they become a new mothers, according to a report by BabyCentre.
Hundreds of cast and crew were drafted in to film cheerleaders, Roman centurions and police cars charging across a New Zealand beach.
It's not just analogue radio but other digital technologies that could stunt the growth of DAB. By Alasdair Reid
News International will be erecting a paywall around The Sun's website to coincide with the launch of its debut Premier League football video highlights being made available on the site from 17 August.
Philippa Snare, Microsoft UK's chief marketing officer, has claimed the company's senior management does not care about the number of Facebook "likes" it gets.
At a time when every consumer has the opportunity to become their own media channel, the concept of social influence has shot to the top of the marketing agenda.
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