Computers & software marketing
Imagine launching a media network in the UK using only images, and with no indication about how much it costs to advertise or how many people you can reach. Welcome to the age of Instagram. The international roll-out of an ad service on Facebook s ...
Justin Billingsley, chief operating officer, Europe, Middle East & Africa at Saatchi & Saatchi, and the former Orange brand director, reviews the launch news from Apple and looks at the growing power of content.
Intel, the computer chip manufacturer with revenue of $52.7 billion (£31.8 billion), is reviewing its global creative account, putting the incumbent, Venables Bell & Partners, on alert.
Protect Your Bubble, the insurer that specialises in gadgets, is pitching for a creative agency in the UK.
WPP's Martin Sorrell will be joining leaders from Brave, Contagious and Facebook at this year's Internet Advertising Bureau (IAB) event in London.
LinkedIn, the world's biggest online professional network service, has acquired a marketing services specialist Bizo for a reported deal valued around $175 million (£103m).
Samsung has created an outdoor campaign to coincide with the first birthday of the future monarch, Prince George, featuring pictures of another baby George.
"The NRS in its current form no longer serves newspaper needs." Not my words but those of Bob Hulks, the ex-independent chairman of the Newspaper Publishers Association Review Group, speaking at the Media Research Group conference back in 1998.
David Sear, chief executive of Weve, the joint venture between the UK's three largest mobile network operators - EE, Telefonica UK (O2) and Vodafone UK - is leaving the company he helped establish, after one and a half years.
"I believe we re on a journey for the UK to be a powerhouse in digital tech." Gerard Grech, CEO, Tech City UK "It was the culture of London that inspired us to ever the think the way we do. I don t think it would have happened in a different ci...
Yesterday saw the launch of JCDecaux's tech hub, a one-stop online location for all the latest news, events and information on London's tech capital.
Following Apple announcing a raft of software innovations at its Worldwide Developers Conference, Lea Simpson, the strategy director at digital agency TH_NK, gives her thoughts on the changes.
Mike Welsh, the chief executive of Publicis Chemistry, explains the reasoning behind its new campaign for Royal Mail MarketReach, which encourages advertisers to use both mail and email.
Programmes can already turn data into news stories for sport and finance. Professor Philip M Parker is one of the most prolific authors on Amazon, thanks to the 200,000 computer-generated books he has "created". A programme could easily turn product ...
Three, the mobile operator, has called a review of its direct marketing business, which has been held by Omnicom's TBCH since 2006.
Justin Cooke, the former Topshop chief marketing officer and founder of Innovate7, has launched a social network that enables people to share images accompanied by snippets of songs from iTunes.
Microsoft has hired Interpublic and Dentsu Aegis Network to handle its advertising and media accounts respectively, after a three-month review process.
RadiumOne is set to announce disgraced chief executive Gurbaksh Chahal is leaving the programmatic advertising specialist tomorrow (Monday 28 April), following a seven hour "highly emotional" board meeting in San Francisco, Media Week can reveal.
Google's shares dropped 5% despite the company raking in revenues of $15.4bn for the first quarter, after analysts were disappointed by the pace of the company's transition in an industry increasingly dominated by mobile ads.
Google was among the UK's biggest advertisers last year, after a 50 per cent lift in total spend.
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