Cosmetics & toiletries marketing
This week, Campaign is loving Mark Carroll, senior campaign manager, TMW. Here's why...
SCA With feminine care advertising still restrictive, SCA, the manufacturer of Bodyform, had been struggling to reignite its relationship with women. When a post by Richard Neill on Bodyform s Facebook page began receiving thousands of "likes" af...
Cosnova, the cosmetics company, has signed a deal with Viacom International Media Networks (VIMN) and Twitter to become the first company to run a pan-European campaign using Twitter's content rich ad service, Twitter Amplify.
Dermot McPartland joins Cake as its creative director and Asda marketing veteran Rick Bendel leaves parent company Walmart, in this week's roundup of people moves in advertising, marketing, media and PR.
Tim Hipperson's future as the chief executive of ZenithOptimedia UK is in doubt, as L'Oréal moves its £135 million UK and Ireland media account to Maxus.
Andrew Cooper, the latest Diet Coke "hunk", has teamed up with BETC London to launch the first campaign for his range of dog shampoos.
GlaxoSmithKline has put its global digital advertising account up for review.
One Direction has launched a global advertising campaign for "Our Moment", the band's debut perfume.
Kelly Brook, the model and TV presenter, has starred in two Turkish ads as part of a campaign to promote Unilever-owned Lynx's Apollo fragrance.
Reckitt Benckiser, the FMCG giant and owner of Cillit Bang, Vanish and Dettol, has launched a review of its global media planning and buying account, previously estimated to be worth $800 million (£523.3 million).
SCA, the owner of Bodyform and Plenty, has consolidated its global ad account into BBDO and Publicis Worldwide and moved its global media planning and buying into ZenithOptimedia.
M&C Saatchi has won the digital creative account for the high-street retailer Boots, including media strategy and implementation, after a competitive pitch.
The Body Shop, the L'Oréal-owned ethical beauty retailer, has awarded its social media account to Cake.
Beiersdorf, the owner of Nivea, is looking for a digital agency to work across Northern Europe, after restructuring its business in the region last year.
Celesio, the German pharmaceutical company, is looking for an ad agency to support the expansion of its UK Lloydspharmacy brand across Europe.
Crabtree & Evelyn, the luxury beauty brand, has appointed Aesop as its creative agency after a three-way pitch.
Bartle Bogle Hegarty London is the only UK agency to be shortlisted in the Titanium and Integrated category at Cannes this year.
The UK bagged 10 Radio Lions awards from its 12 shortlisted entries, as Ogilvy & Mather London saw a return of one gold and seven silvers from its nine entries.
Keith Weed, Unilever's chief marketing and communication officer, said the business is looking for "even more creativity and excellence" in advertising this year.
AKQA London and Rubber Republic Bristol both bagged Gold Lions in the Cyber Lions digital category, where McCann Melbourne's "dumb ways to die" narrowly missed out on a Grand Prix hat-trick.
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