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TV remains top dog for brands going into 2015

As 2014 hurtles towards its finale, all advertising data points to a year of two halves - part-fuelled, aptly enough, by football.

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Unilever reviews £3bn global media

Unilever, the owner of Dove and Flora, is reviewing its £3 billion global media account.

 

Advertising funds £187 of media for each UK household

Advertising provides £187 worth of media, culture and sport to each UK household every year, according to a report commissioned by the Advertising Association.

 

KesselsKramer lands Aer Lingus creative task

Aer Lingus, the Irish airline, has appointed KesselsKramer Amsterdam to handle its creative business for North America and Europe.

 

Good manners still matter in adland relationships

When the news broke last week that Bartle Bogle Hegarty was parting company with Waitrose (adspend: 25 million) to take on Tesco (adspend: 110 million), someone sent me an old quote by David Abbott. When faced with a similar choice dump one clien...

 

Viacom fires PHD as tensions mount over Omnicom dispute with C5

Viacom International Media Networks, home to MTV UK and Comedy Central, has parted company with its media agency, PHD, amid an ongoing dispute with parent Omnicom Media Group.

 

RB withdraws adspend from Channel 5 portfolio

Channel 5 has started 2015 without the advertising budget of RB, the FMCG giant that owns brands such as Vanish, Durex and Cillit Bang.

 

Adspend growth slows down in Q4

Marketing budgets increased for the ninth consecutive quarter in the final three months of 2014, according to the latest IPA Bellwether Report.

 

AA downgrades UK adspend growth forecast

The Advertising Association's forecast for adspend growth in the UK this year has been revised down to 5.7 per cent, from an expected 6.5 per cent.

 

AA downgrades UK adspend growth forecast

The Advertising Association's forecast for adspend growth in the UK this year has been revised down to 5.7 per cent, from an expected 6.5 per cent.

 
 

New business leagues

Creative business rankings

30 January 2015: Iris remains the only entrant in the creative new-business league.

 

Media business rankings

30 January 2015: No changes in the media league this week.

 
 

League tables

The top 40 Tech consultancies

The technology PR sector continues to grow as it adapts to changing requirements from clients. Lynsey Barber looks at the best performing tech agencies' fortunes last year.

 

The top 50 digital agencies

As the market matures, clients are investing increasingly in digital PR, but demanding more for their money. Kate Magee looks at the fortunes of the best performing agencies last year.

 

Top 30 regional agencies 2013

Gratterpalm remains number one in the top 30 regional agencies 2013, ranked by Nielsen.

 

Top 50 media agencies 2013

MediaCom holds on to the top spot in the top 50 media agencies, ranked by Nielsen.

 
 

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