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Diageo pitch activity
Johnnie Walker has appointed Anomaly as its global lead creative agency, ditching Bartle Bogle Hegarty after 15 years.
Whyte & Mackay is on the hunt for an advertising agency for its eponymous whisky brand, after becoming part of the Philippine drinks company Emperador.
Hovis, the bakery brand owned by Premier Foods and The Gores Group, has kicked off talks with agencies over its advertising account.
Guinness has consolidated its global digital business into BBDO and Iris London.
Diageo has appointed Droga5 Europe to its advertising account for Cîroc, the luxury vodka brand fronted by the rapper Sean Combs in the US.
Guinness, the Diageo-owned stout brand, is looking for an agency to work on its global creative account after parting company with Saatchi & Saatchi.
Guinness, the Diageo-owned stout brand, is holding a pitch for an agency to work on its global advertising account, after ending its relationship with Saatchi & Saatchi.
Adam&Eve/DDB has won the global advertising account for the launch of Haig Club, a Scotch whisky that Diageo has created in partnership with David Beckham and Simon Fuller.
Diageo is looking for an agency to handle the Western Europe direct and e-CRM business for its single-malt whiskies, including its Friends of the Classic Malts club.
Guinness has expanded its relationship with the BBDO to the key African market, moving the continent's creative account from the incumbent Saatchi & Saatchi South Africa.
British Airways is believed to have shortlisted Mother, Grey London and SapientNitro to pitch against the incumbents, Bartle Bogle Hegarty and Ogilvy, for its ad account. The airline will hold further meetings with the successful agencies next week....
The Coca-Cola Company has moved the UK creative account for Schweppes from Wieden & Kennedy to Publicis London.
News and updates on pitches including the Government's teacher recruitment drive, Republic of Turkey's culture and tourism brief and Diageo's Guinness account in Africa.
Hometown London has picked up an international brief to handle the advertising for the Diageo vodka brand Cîroc ahead of a marketing push.
Siemens Home Appliances has appointed ODD as its lead creative agency in the UK after a four way pitch, replacing Purplefrog.
Diageo has called a review of its global Smirnoff advertising account, held by JWT.
Diageo is looking to expand its roster with a search for an advertising agency to handle its vodka brand Cîroc.
Missed some key industry developments? Get up to speed with our recap of 10 of the most read and shared stories across Campaign, Marketing, Media Week, PRWeek and The Wall.
Diageo has hired 180 Amsterdam to handle the international advertising for its Ketel One vodka brand after a pitch.
Guinness is seeking a shop to handle its digital and direct accounts as it looks to consolidate its agency arrangements in Western Europe.
Diageo marketing activity
Transport for London has failed to find a brand to replace Diageo as the sponsor of its New Year's Eve travel promotion, which is just 16 days away.
Bailey's has released a digital campaign featuring Daisy Lowe to complement its new "here's to us" position.
Guardian Labs, the Guardian's in-house branded content division, has launched a pilot real-time content marketing campaign with Diageo for Baileys.
Johnnie Walker has launched a global "brand character" campaign to promote four of the brand's luxury whiskies.
Haig Club, the Diageo-owned whisky brand, has released a TV ad that stars David Beckham and was directed by Guy Ritchie.
Dentsu Aegis captures AB InBev Anheuser-Busch InBev, whose brands include Stella Artois, has consolidated its European media into Dentsu Aegis Network, led by Vizeum in the UK. Sorrell blasts Weisenburger exit Sir Martin Sorrell, the WPP chief ...
Johnnie Walker Blue Label's "symphony in blue" event represents a "brave new world" of branded entertainment, according to the television production and events staging company Done & Dusted.
Johnnie Walker has launched a film and digital push featuring Formula 1 driver, Jenson Button, to promote its retail partnership with Tesco.
Smirnoff has released a TV campaign across four African countries for its Ice Double Black and Ice Double Black Guarana drinks, as part of a push in the continent by parent company Diageo.
With The 2014 Ryder Cup kicking off today to deafening cheers from the Gleneagles crowd in Scotland, Campaign takes a look at some of the tournament's ads.
Diageo's global managing director, James Thompson, says branded content lets brands tell a story in a way that ads don't allow.
Smirnoff, the Diageo-owned vodka brand, has unveiled a £15 million campaign across Europe.
Leo Burnett, M&C Saatchi, Publicis London were among the winners at this year's Kinsale Shark Awards.
Today's society presents women with increasing choices and opportunities, but unavoidably this comes with a need to balance additional pressures and to seek compromise.
Mediacom, last year's Agency of the Year, has seven campaigns up for awards, and Carat has five campaigns shortlisted a total of six times.
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