Latest digital news
The Economist and Abbott Mead Vickers BBDO have released a one-off online film paying tribute to the late Nelson Mandela, linking to a selection of articles from its archives.
The unexpected revival and boom in television advertising in the second half of 2013 has been supported by new forecasts from ZenithOptimedia today.
News UK's chief executive Mike Darcey has stressed he is now focusing on total paid-for sales of The Sun's multimedia brand as the Daily Mail overtakes it to become the biggest selling Saturday newspaper.
Lily Allen's cover of 'Somewhere Only We Know' from the John Lewis Christmas spot is the most "tagged" song from an ad this year on the music app Shazam.
Amazon, the online retailer, this week released a video announcing it is experimenting using small "drones" to deliver packages directly to customers.
The Woodland Trust has won the Plain English Website Award for 2013, which honours organisations committed to using clear communication that can be clearly understood by a wide audience.
Pizza Express, the restaurant chain, has called a digital marketing review.
DLKW Lowe has launched a digital offering called Lowe Epic, with Burger King as its first client.
London & Partners, the capital's promotional body, is looking for an agency to create a campaign promoting .london as a domain name.
Activision Blizzard, the computer games company that publishes 'Call of Duty', is looking to appoint its first social media agency across Europe.
Sharing of branded video has increased 50-fold since 2006, with Unilever's Dove "real beauty sketches" experiencing close to a 70-fold increase on the brand's most shared ad in 2006 compared to 2013.
Maxus has launched Maxus Partnerships, a content and sponsorships division, and hired Laura Wade, the head of digital at UTV's TalkSport and Sport magazine, to run it.
Outdoor Plus is set to launch five digital screens in central London over the next two months in Kensington, Chelsea, Hampstead, Highgate, Muswell Hill, Chiswick and Kew.
Microsoft's UK sales director Simon Davies is to be promoted to the US-based role of general manager, west coast, Microsoft advertising and online.
Nexus/H, the full-service agency, has been awarded the global digital account for Miller Genuine Draft, the lager brand distributed by SABMiller.
Chelsea Football Club has issued a challenge to supporters by unveiling an online game aimed at testing their knowledge of the club's players, past and present.
Advertising industry trade bodies have condemned a bid by the pharma giant GlaxoSmithKline to get its agencies to make "bonus" payments to remain on its roster.
The former Virgin Media chief marketing officer, now executive consultant, on Virgin's integration with Liberty Global and making the leap from CMO to the boardroom.
Karmarama aims to encourage its staff to be more entrepreneurial by launching Krank, an initiative that invites them to pitch tech business ideas to a panel for a share of £100,000 funding.
Morrisons has hired Tribal Worldwide, London as its digital agency of record, ahead of the launch of its first e-commerce service next year.
From The Wall
by Polly Becker, 09/12/2013
by Charlotte Henry, 06/12/2013
by Mel Ross, 06/12/2013
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