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Adam & Eve/DDB lands Sony Mobile content brief

Adam & Eve/DDB has consolidated its grip on the Sony Mobile account by picking up its content marketing brief.

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Jaguar recruits Emeli Sande, Idris Elba and Stella McCartney to launch XE sports car

Jaguar has signed up actor Idris Elba, designer Stella McCartney and singer-songwriter Emeli Sandé to promote the launch of its XE sports saloon, with the singer inviting consumers to shape her new track via social media ahead of an audio-visual perf...

 

ITV's Adam Crozier: 'Work to be done' after losing out to C4 during World Cup

Adam Crozier, chief executive of ITV, has admitted there is "work to be done" to boost viewers after being outperformed for share of commercial impacts (SOCI) by Channel 4, despite its World Cup coverage last month.

 

Record entries for Media Week Awards 2014: meet the judges

This year's Media Week Awards have attracted a record number of 563 entries from the UK's most innovative media companies.

 

My Media Week: Jon Slade

This week, Jon Slade, commercial director, global digital advertising and insight, Financial Times, readies the FT's new attention-based CPM alternative - engaged time.

 

Chipotle continues to innovate with Twitter and Facebook mystery URL promo

Mexican food chain Chipotle UK has promised to give away 14,000 burritos over the course of seven days in August, in a promotion driven by Facebook and Twitter.

 

Why 2014 won't be the year of mobile advertising

It's been the year of mobile every year since 2008, but recent reports suggest we've finally made it.

 

Rapp awarded full-service business for Cigna

Rapp has been awarded the creative, media and data accounts for Cigna Insurance Services in the UK, following a three-way pitch.

 

Unilever seeks to integrate global digital roster

Unilever is understood to be revamping its global digital roster, as part of a strategy to build its integrated agency network.

 

Twitter's Q2 ad revenues grow 129% to $277m

Twitter has beaten analysts' expectations and boosted Q2 revenues by 124% year on year to $312m (£184m), although the social network made a loss of $145m (£86m), up from $42m (£28m) in 2013.

 

DigitasLBi boosts strategy team with McCann London hire

DigitasLBi has boosted its strategy team with the appointment of Harry Pugsley, a planning partner at McCann London, as creative strategy director.

 

Lori Cunningham out in Telegraph reshuffle

Lori Cunningham, director of digital revenues at Telegraph Media Group, is believed to be another high-profile departure at the publisher.

 

Jude Law dance routine wins a boat in Johnnie Walker short

Two rich men, played by Jude Law and Giancarlo Giannini, drink whisky on a yacht in the Caribbean and have a gentlemanly wager. Cue the action switching to London, where Law ends up dancing in a dusty, disused theatre.

 

BT Sport continues to invest in football line-up

BT Sport continues to invest in its football coverage ahead of the new Premier League season starting next month.

 

Ex-Topshop CMO and Tunepics founder Justin Cooke on 'insanity' and Einstein

"There's magic in insanity," claims Tunepics founder and former Topshop CMO Justin Cooke, in a video for Virgin Atlantic in which he also discusses the challenges of running a business.

 

Budweiser hunts for buskers in global talent search backed by Jay Z and Rihanna

Budweiser is on a global hunt for undiscovered musical talent and is trawling the streets and subways of cities including London and New York to create the "ultimate busker band", in a campaign backed by global superstars Jay Z and Rihanna.

 

Police place warning ads to tackle online pirates

The City of London Police is replacing ads on websites that flout copyright laws with banners warning people that they could be breaking the law.

 

Co-op readies hi-tech trolleys to improve customer service

The Co-operative Food is introducing hi-tech trolleys to selected stores so that its customers can use a bolted-on tablet to express their views on products, services and social issues while they shop.

 

Mike Buckley leaves Microsoft for Telegraph Media Group

Mike Buckley, the head of agency sales at Microsoft, is joining Telegraph Media Group as its digital commercial director.

 

Sainsbury's offers iSpies app as antidote to summer hols ennui

For parents being driven mad by moaning kids during the summer holidays, and for kids bored of hanging around with the oldies, help is at hand in the form of an iOS and Android app called iSpies.

 

AOL appoints Marta Martinez to head global video sales

AOL has ramped up its video offering to advertisers with the appointment of Marta Martinez as global head of video sales.

 
 

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