The latest brand to find itself at the centre of a social media storm was Greggs, purveyor of sausage rolls on the high street.More
Latest digital news
Asda has hooked up with Wired magazine publisher Condé Nast to conduct its first hackathon, with the aim of conceiving an idea for fashion label George that can be developed into a piece of consumer technology.
Greenpeace USA has launched a digital video campaign via its YouTube channel to put pressure on digital companies such as Amazon and Twitter to use renewable energy to power their data operations.
France's beloved chocolate and pastry makers have started a social media campaign to oppose the French government's plans to impose health warnings on cakes and chocolates.
Former Microsoft boss Steve Ballmer has quit the board less than half a year after leaving the chief executive post, ending his 34-year tenure at the technology group.
House of Fraser is highlighting the "wedding season" with a short humorous film celebrating gay marriage.
Greggs became victim to a viciously satirical version of its own logo yesterday, when Google searches for the baker displayed a fake tagline that read, "Providing shit to scum for over 70 years".
Lake Capital, the private equity company set to buy Engine, has refused to improve its offer to ex-employee shareholders.
Canadian coffee drinkers were shocked to find their local branch of Tim Hortons coffee shop completely blacked out, with everything from the exterior to the cars parked outside covered in black material - all part of a stunt to promote the brand's ne...
Charity Cancer Research UK has launched a multi-media campaign setting out its ambition to increase cancer survival rates.
AppNexus, the ad tech company, has raised $60 million (£36.0 million) in investment, valuing the company at $1.2 billion.
A short film full of strobe effects, super-fast edits and barely-glimpsed images of a scary robot firing a laser rifle at a footballer forms the basis of a call-to-action for Adidas' 'Predator Instinct: The Game' football challenge.
Dan Hocking, managing partner at Holler, checks out Facebook's 'Buy' button for brands.
Monsoon Accessorize, the global fashion retail group, is to launch two digitally focused seasonal campaigns as part of its latest marketing strategy.
Hottest virals: Toyota enlists the rapping middle-class family again, plus Adidas and Agent Provocateur
The latest virals from Toyota, Adidas and Agent Provocateur.
Some 8,000 youngsters packed themselves into Alexandra Palace on Saturday to meet their online idols. Campaign spoke to some of the YouTube stars, as well as the people connecting them with brands.
IPC Media maintained its dominance in the home interests sector in the first half of 2014, with its Ideal Home, Style at Home and Living etc, all increasing their combined print and digital circulations.
The digital transition taking place within the UK's magazine industry was highlighted in today's report for the first six months of 2014 by the Audit Bureau of Circulations.
As The Week reports its first digital ABC, chief executive Kerin O'Connor talks about the reasons why Dennis Publishing made the move and why it is not included along side the magazine in the official ABC audit.
Hello!'s circulation has overtaken OK! magazine for the first time in 15 years, according to the latest report from the Audit Bureau of Circulations.
M&S has unveiled a minute-long online film created by an all-female team, which aims to celebrate positive body image.
From The Wall
by Daniel Todaro, 20/08/2014
by Susan Billinge, 19/08/2014
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