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Fableists believe children like Finn should be outdoors enjoying life

After a boy spends a day alone, contemplating how to fill his time and then taking to the streets with his skateboard, the words "Kids don't belong in factories" fills the screen.

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The film for Fableists, the 100% sweatshop-free kids clothing company, shows the importance of children having the ability to act like children in this film, where a boy called Finn is the master of his own day.

Brand: Fableists

Agency: Brothers and Sisters 

This article was first published on marketingmagazine.co.uk

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